seo news

Microsoft Bing announced a slew of “visually immersive” upgrades to the search results interface. This includes updates to how it shows recipe results, image search similar looking items, expandable search result carousels, infographic knowledge panels and the local answers details. Here is a bulleted list of the changes: Infographic-like search panel experience Local answers […]

Google is saying goodbye to desktop crawls and will be switching to mobile first indexing for every website from March 2021. This means that Google will be using the mobile version of your landing page for indexing and ranking. For webmasters, SEOs and digital marketers, this means checking upfront whether they are ready for mobile

 GUESTS & RESOURCES Episode Overview: Join host Ben as he kicks off 2021 Predictions week with a conversation between VP of Client Services at Searchmetrics, Tyson Stockton, and Searchmetrics’ SEO Strategist and Advisor, Jordan Koene.  The first SEO prediction for 2021 involves Google’s core updates and how they will evaluate content this year. As Jordan discusses in

Google just posted a short four-minute video on how Google has changed since it first launched in 1998. In short, it is about going from ten-blue links to a giving you a much richer search experience with answers. Also, Danny Sullivan is featured in the video, amongst other Google executives like Cathy Edwards, Urs Holzle,

Microsoft I think has been sending some of their agency partners some swag recently. One digital marketing agency named Impressions received a boat load of swag from the company. Included were bottles of wine, water bottles, binoculars, note pads, bags and more. This was shared on Twitter where the company thanked Microsoft Advertising for the

Google seems to be rolling out a new interface for key moments videos they have been testing for maybe a year now? The results show the location of the key moment but also add the text from the video of what that section is about. It use to show video clips or thumbnails from that

When Google first launched “short videos” in Google Search it seemed to just show videos from YouTube. Shortly after we spotted both TikTok and Instagram videos in this short video carousel. Now we are notified Google can also show videos from Facebook. Basil noticed this and shared a screen shot of it in action with

Despite all the new messaging that the Google Page Experience update that launches this May 2021, won’t result in massive changes and the impact won’t be huge after it rolls out, many SEOs will still prioritize their Core Web Vitals / Google Page Experience optimization efforts. Aleyda Solis posted a poll on Twitter asking “does

Google has added to the Google Ads mobile app custom notifications and review performance insights notifications. Google says this will “help you monitor and improve performance in real time.” Google announced this on Twitter. Here are how the custom notifications and performance insights notifications work. Custom Notifications in Google Ads Mobile App To configure these

It was a busy week in our search industry on so many levels but I kick off this recap with the monthly Google webmaster report. Then I go into not just one but two different unconfirmed Google algorithm updates that were spotted this week. SEOs, despite Google saying the Google Page Experience Update won’t be