seo news

Google is starting a new Google Ads content policy called “Evasive Ad Content.” Evasive Ad Content will extend the prohibited manipulations of trademark terms in ad text to domains, subdomains, and logos; prohibit usage of invisible UNICODE characters in ads that add no value to the ad content for users; and disallow manipulations of images […]

Here is a video from 2017 of the Google office in Jakarta, the capital of Indonesia, of the cafe in that office. Look at the tile floors and look at the food. Also, look at all the people without face masks – it is like it is another time – oh it was, it was

Daniel Waisberg of Google released a really nice explanatory video on how crawl budget works with crawl demand and crawl rates. He also spent most of the video doing a deep dive into the new crawl stats report in Search Console. Here is the video embed: Daniel explained how Google crawls the web and explains

Google has updated the Google My Business “available performance metrics” help document to talk more about the new performance reports. Google added a section for “users who viewed your profile” and added more details to the other section. Here is the help document and it currently reads under the “available performance metrics” section: In the

Yesterday reports came in that there was a spike in errors around Google FAQ schema powered through Yoast. The issue is being resolved and should be fixed today but supposedly Google changed how it parses FAQ schema and it caused FAQ rich result to drop from sites that use Yoast. Joost de Valk, the founder

I have yet another unconfirmed Google search ranking update to report on. This was started around March 2nd towards the evening and continues through March 3rd. There was a nice amount of chatter over a 24-hour period and then it seems to have died down a bit. Many of the tools also picked up on

Google’s John Mueller listed a few reasons why your site may not show rich results in the Google Search Results. One of the three reasons is that sometimes Google does not trust the site enough, on the site level, for Google to warrant that the site shows rich results. John said in a video hangout

This room or conference room is by the main Google offices in Mountain View, California. It has this ceiling with holes in it so l these beams of light can shine through. It does seem distracting to me but it does look cool, I guess. I found this photo on Instagram back in January 2018.

Most SEOs I know are still grumbling a little about the rel=next and rel=prev is no longer supported, as of two years ago. Google did give us pagination SEO advice in an unstructured format a while ago but really has not put together a document SEOs can reference to deal with pagination (hey Lizzi can

Here is the monthly Google Webmaster Report where I sum up the more important topics webmasters and SEOs care about when it comes to Google organic search. This past month was super busy with numerous unconfirmed updates, passage ranking rolling out, the upcoming page experience update and mobile-first indexing and so much more. Below you