SEO Articles

If you’re a dental practice looking to improve your SEO, there are many different factors to consider. Fortunately, at Go Fish Digital, we’ve been able to advise on SEO strategies for dental providers in the past. As a result, this has given us some good insights into what moves the needle for dental practitioners. In […]

Acquiring more organic traffic to a blog or website is a vital part of any good Digital Marketing strategy. The best way to do that is by getting better rankings on Google, and it will take more than applying basic SEO practices to get there. This is where quality SEO content writing comes in.  It’s

One topic I get asked about frequently is duplicate content. Especially how to handle articles syndicated from 3rd party sources like Reuters and Bloomberg, or articles from a national news site republished on local affiliate sites. This is a complicated topic that contains many different layers and aspects; from simply taking a feed from Reuters

We’re only a short time away from the search landscape completely changing forever. AI chatbots are on the horizon as Google and Bing appear to be launching their products in the coming weeks. Google CEO Sundar Pichai announced that a chatbot called Bard that will be released “in the coming weeks”. Bing has also announced

With the current kerfuffle around AMP as part of the broader lawsuit against Google, this is as good a time as any to talk about the divisive web framework. I have thoroughly documented my own opinions on AMP previously, so I won’t reiterate the arguments I made there. I want to discuss something else that’s

LinkedIn’s simplified 2-click process solidifies the platform as the premier choice for B2B lead generation. The site allows users to click on ads and then directs them to a pre-filled lead form using the information stored on their member profiles. This feature removes the need for users to manually fill in their contact information. Instead,

Apologies for the long gap between newsletters; the end of the year is proving quite manic for me, with many consulting projects needing to be wrapped up. Thanks for sticking with me and I hope to be on a somewhat more regular publishing schedule next year. It’s nearing the end of 2021, so this is

When you advertise with Google Ads, you’re able to reach customers at the exact moment they search for what you’re offering. But, if you’re not properly optimizing your Google Ads account, it’s much too easy to waste a lot of ad dollars.  In this guide, we’re breaking down exactly how our team of PPC experts

This is a long one, so grab your favourite beverage and settle in. Everything that follows is based on my own experiences and opinions, so don’t take it as SEO gospel. I’m just one dude bleating into the void. Whether you work in tech/product or audience growth or editorial, the topic of URLs tends to

A Guide to SEO Competitor Analysis In this post, we are going to cover concepts in regard to looking at competition from an SEO perspective. There are a number of ways to accomplish this and below are a few tried and trusted methods for understanding what your competitors are doing. There is much more to