Ahrefs

Organic search refers to the non-paid search results from a search engine. These results can’t be bought or influenced by advertisers; they’re the ones the search engine deems most relevant to the user’s search query. In this guide, we’ll cover: What types of organic search results are there? In Google, most organic search results look like this: These are […]

Crawl budget is how fast and how many pages a search engine wants to crawl on your site. It’s affected by the amount of resources a crawler wants to use on your site and the amount of crawling your server supports. More crawling doesn’t mean you’ll rank better, but if your pages aren’t crawled and

A marketing strategy is your business’s battle plan that guides your future marketing efforts. Having a marketing strategy is more crucial than ever. We’re swamped with new technologies, growth hacks, and “must-try” marketing tactics. A solid marketing strategy will help you to focus on things that really matter and execute them properly. Let me repeat

Lead generation is the process of attracting, engaging and capturing the interest of your target market. Getting more leads is important because it gives you the ability to nurture your relationship with potential customers and bring them closer to buying your product or service. In this post, you’ll learn 10 different lead generation tactics that

Local keyword research is the process of finding keywords that people search for when looking for local products and services. Ranking for these keywords drives targeted local traffic to your website and sends more customers your way. But how exactly do you do local keyword research? In this guide, you’ll learn: Why is local keyword research

Since 2015, we’ve grown the Ahrefs Blog from zero to over 600,000 monthly search visits. What’s our secret? Consistency. We’ve been using the same SEO strategy for the past six years, and it works well. In this guide, you’ll learn: But first, let’s make sure we’re on the same page. Blog SEO is the process of writing

The H1 tag is an HTML heading that’s most commonly used to mark up a web page title. Most websites use CSS to make the H1 stand out on the page compared to lesser headings like H2, H3, etc. But why is the H1 tag important, how do you add one, and what best practices are there?

A content calendar (or “editorial calendar”) is a system used by content and marketing practitioners to organize, manage and schedule content production. On a macro level, a content calendar gives a top-level overview of everything that will be published over a specific timeframe. What our content calendar looks like On a micro level, each calendar entry

Since this is a beginner’s guide, let’s start with the basics. What is Technical SEO? Technical SEO is the process of optimizing your website to help search engines like Google find, crawl, understand, and index your pages. The goal is to be found and improve rankings. How complicated is technical SEO?  It depends. The fundamentals

I’ve been working for Ahrefs full-time for over three years. But before that, I ran an SEO business. My business wasn’t huge. At its peak, I was turning over between $5k-$10k per month. So if you’re here expecting to learn from the founder of a Fortune 500 company, prepare to be disappointed. On the other