Getting started with SEO can be overwhelming. New technical terms. Endless tasks to complete. And worst of all, SEOs can’t seem to agree with each other. It was frustrating for me when I started, and it must be frustrating for you too. But the reality is that SEO isn’t that complicated. In fact, it’s really just …
The SEO Tutorial That Even Your Mom Would Understand Read More »
I’ve attended BrightonSEO for 10 years, but this year’s conference was one of my all-time favorites. (And it looks like the rest of the team also enjoyed it!) Here’s my breakdown of September’s event and why I think it’s come a long way since its humble beginnings in a room above a pub. Day zero: Sunshine, …
Did you know that while the Ahrefs Blog is powered by WordPress, much of the rest of the site is powered by JavaScript like React? The reality of the current web is that JavaScript is everywhere. Most websites use some kind of JavaScript to add interactivity and improve user experience. Yet most of the JavaScript used …
What SEOs Really Need to Know About JavaScript SEO Read More »
A lead generation website captures information from potential customers (i.e., leads). This often includes their name, email address, and phone number—but it can also include things like how much money they make, where they live, and more. While an entire website can be dedicated to this purpose, a single page (aka a landing page) within a …
What Is a Lead Generation Website? (And How to Build One) Read More »
Rich snippets (also known as rich results) are search results pulled from code called schema markup. They provide extra information beyond the standard “blue link,” which helps get more clicks to your content. Rich snippets aren’t a Google ranking factor, but they can make your website’s search results stand out from the crowd. So what exactly …
SEO monitoring is about regularly checking your SEO performance and making sure your website is free from major technical issues. Monitoring key aspects of SEO is important because it allows you to react to things that can impact your visibility in search engines, such as declining keyword rankings. This article will help you understand what’s …
If you want to increase the SEO performance of your website, the best place to start is by implementing SEO best practices. Here are 12 essential SEO best practices to help you level up your website’s performance. SEO Best Practices: Impact vs. Difficulty Impact Difficulty Match content with search intent ⭐⭐⭐⭐ ⭐⭐ Create click-worthy title …
12 SEO Best Practices to Improve Rankings in 2023 Read More »
Monitoring your website traffic is one of the best ways to make data-driven decisions on how effectively your marketing campaigns and messaging work. Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site. In this article, we will look at the top eight traffic analysis tools, what we …
For content to be evergreen, it needs to match two criteria: It needs to target an evergreen topic Evergreen topics are topics with consistent interest over time. For example, as long as formal wear is required, “how to tie… Read more ›
Schema markup is code that helps search engines understand the information on a page. Google can use it to show rich results (also known as rich snippets), which can earn a page more clicks. Here’s a basic example of what the code can look like: <script type=”application/ld+json”> { “@context”: “http://schema.org/”, “@type”: “Movie”, “name”: “Barbie”, “dateCreated”: “2023-07-21”, …