seo news

It was yet another busy month in terms of Google algorithm updates, all of which are unconfirmed. But we had six, maybe seven, unconfirmed updates in March. This is all while we wait for the next Google core update. The good news, featured snippets returned to normal levels in the Google search results. There was […]

Google announced it has begun testing FLoC, Federated Learning of Cohorts, in Chrome. Specifically the FLoC origin trial in Chrome 89 will work on websites that don’t opt out of it. Google said “a new piece of web technology – Federated Learning of Cohorts (FLoC) – will start to roll out as a developer origin

Despite all of Google’s efforts to remove and prevent vaccine misinformation, some do slip through the cracks. Here is one example that was spotted by a former Googler who is now the California Chief Technology Innovation Officer at the California Department of Technology, Rick Klau. Rick said on Twitter that he just searched for vaccine

I met up with the Director of SEO and Marketing of AJH Co, Fay Friedman, in a nice park in New Jersey named Branch Brook Park. Fay has been doing SEO now for over 10 years for a multitude of companies but did a ton of e-commerce SEO in the first part of her career

A webmaster asked on Twitter if having “a lot of bot traffic coming in” and if that bot traffic is “tagged under organic traffic, will this have an adverse any effect or does google ignore this.” The answer is no, John Mueller of Google said “That has no effect on Google Search.” Here are those

 GUESTS & RESOURCES Episode Overview: Join host Ben as he continues Mobile Indexing Week with Jordan Koene, SEO Strategist and Advisor to Searchmetrics. Together they discuss how to prepare for the switch towards mobile-only indexing.  Jordan starts the conversation with how to prepare for going mobile and what companies need to do. He focuses on understanding

GUESTS & RESOURCES Episode Overview: Join host Ben as he continues Mobile Indexing Week with Jordan Koene, SEO Strategist and Advisor to Searchmetrics. Together they discuss if SEOs should focus on different user experiences for mobile and desktop.  While Google has decided to crawl mobile-only sites, Jordan states that it is “critical” for businesses to still maintain

GUESTS & RESOURCES Episode Overview: Join host Ben as he concludes Mobile Indexing Week with Jordan Koene, SEO Strategist and Advisor to Searchmetrics. Together they wrap up the week and chat about how to measure mobile search performance.  When it comes to measuring the performance of mobile and its relation to Google, it is not so different

If you go to Google on desktop or mobile and search for [easter] and/or [passover] you will get a special theme in the search results. This is similar to the themes Google has for the holidays when you search for [christmas], [hanukkah] or [kwanzaa]. Here is the Google Search Easter theme – note it is

Here is a photo I found on Instagram of a pie that says “I love Google.” This was from the year 2017, so before pandemic pies, but still was a nice gesture. Riva Sciuto, a Manager, Global Communications and Public Affairs at Google, said “When work has been absolutely crazy and your husband(!) surprises you