SEO Articles

Link building is still an indispensable component of SEO. In a nutshell, link building involves acquiring high-quality links from other websites to your own, which sends trust signals to Google that your content is valuable. We can think of each link as a vote of confidence in Google’s eyes.  At Go Fish, we build links […]

This is an expansion of a concept I touched upon in my previous newsletter, but I felt it needed a proper deep-dive to explain its intricacies. I have to start with a disclaimer: Much of what follows is speculation, based on my experiences and those of other SEOs I’ve spoken with over the years, and

In today’s digital landscape, the realms of Search Engine Optimization (SEO) and Digital Public Relations (PR) have become intricately intertwined, each complementing and enhancing the other. As brands strive to establish a robust online presence and connect with their target audiences, the marriage of these two disciplines has proven to be a powerful strategy. SEO,

At Go Fish Digital we work with a large number of eCommerce sites across a variety of different platforms. Since we started providing SEO services, we’ve had clients come to us on Commerce Cloud, WooCommerce, Magento, custom builds, and many more. However, there is one platform that’s stood out in recent years. It’s no surprise

  There are a lot of elements that can impact your Shopify site’s SEO. One of these elements is the Shopify sitemap. Sitemap.xml files can be a bit confusing to Shopify site owners because they’re really not meant for their site’s users, only for the search engines that crawl and index their content. Essentially, sitemap.xml

It can be overwhelming to consider all the different types of digital marketing strategies for dentists. The number of options available provides a lot of opportunities to promote your business but also an impossible number of different methods to test. Related Content: Fortunately, at Go Fish Digital we have a lot of experience in providing

At Go Fish Digital, we’ve noticed some interesting trends after working with several dealerships. Even though standard advertising channels persist in the Internet age, digital marketing is rapidly growing as brands recognize the ease in which they can reach their audience. Car dealerships can’t rely solely on the old standbys of 30-second TV spots, 60-second

It’s no secret that working remotely is here to stay. The effects of the pandemic have caused a significant shift towards fully-remote and semi-remote work. According to a recent study, roughly 40% of full-time employees in the U.S. work fully or partially remotely. In comparison, fewer than 6% of Americans worked from home in 2019.

SEO for SaaS can be extremely challenging and seem daunting at times. In the SaaS space, there are generally much smaller search volumes for core product terms than there are for consumer products. Combine this with immense competition from aggregator sites and SaaS SEO can get very difficult very quickly. Related Content: Our SaaS SEO

Imagine this – you’ve been at your company for about a year, you’re getting comfortable in your role and finally hitting your stride. You know the ropes, and you’re starting to feel like a pro. But then, out of the blue, during your one-on-one with your boss, they throw you a curveball – they suggest