SEO NEWS
The Very First ‘SEO for Google News’ Newsletter! 21 hours ago I announced on Twitter and LinkedIn that I’d be trying an experiment: an irregular email newsletter specifically for those interested in optimising for Google News. I’d hoped for a few dozen signups perhaps, and aimed to grow that to 100+ in the next few
So what do we mean when we say ‘Google News’? Read More »
What is a headline? Seems like a silly question. It’s the sentence at the top of an article, right? It’s what announces what the article will be about. Correct, of course. Yet there’s more to it than that. Headlines serve multiple purposes, and in the context of SEO there are actually four distinct types of
Making Headlines for News – SEO for Google News Read More »
This week I was going to write about optimising images for news articles, but then Google decided to roll out a massive algorithm update that seems to have had a profound impact on news websites. So let’s talk about this update, and previous Google updates, and what they mean for news publishers. The relationship between
The December 2020 Google Core Update Read More »
Join host Ben as he concludes SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene to talk about how to secure the right resources to stay effective. Securing the right resources depends on knowing what is available within your organization. A thorough planning process helps reveal what resources you need from content writer resources
SEO Planning: Securing SEO Resources Read More »
Here is a photo I found posted on Instagram recently of chairs outside of the GooglePlex, the main Google headquarters in California. These outdoor chairs are so neatly lined up in a nice green color. The chairs aren’t even painted in the Google logo colors, which is nice. I have posted a lot of photos
Green Google Chairs Read More »
Google announced that the link unit ad type is being retired. I think the link unit were first introduced in 2007, AdSense itself was launched in 2003. Link ads display a list of topics that are relevant to the content of your page. They are being retired on March 10, 2021. Link units
Google Retiring AdSense Link Units Read More »
It looks like Google is widely showing the landmark icons or pins in the Google Maps desktop and mobile interface now. It is not exactly new, according to Justin OBeirne, Google started to slowly roll this out in nine cities in October 3, 2019 and it is now in at least 80 cities, which is
Google Maps Landmark Icons Read More »
It looks like Google is testing thinner, 85 pixels less wide, knowledge panels in the Google Search results. Jason Barnard said the current/old knowledge panel on desktop search is 455 pixels wide. The new, thinner, version is 370 pixels wide. Jason posted this screen shot comparing the two on Twitter: I was able to replicate
Google Testing Thinner Knowledge Panels Read More »
Google Search is making some changes to its search results around COVID-19 vaccines. Much like it did for COVID-19 news and information in general, Google is trying to make sure it provides the most accurate, trustworthy, authoritative and up-to-date information as possible – espesially when data and information is changing so quickly. Google said it
Google Search COVID-19 Vaccines Algorithm & Interface Updates Read More »
Every year Google puts up its Santa Tracker before Christmas. While we have the Chanukah decorations live, the Christmas and Kwanzaa decorations are not live yet but the easter egg for the Santa tracker is live. All you need to do is search for [christmas] and click on the Santa hat GIF: Then the magic
Google Santa Tracker Live In Search Read More »