SEO NEWS
Google Analytics 4 brought in plenty of new dimensions and metrics. There are currently 167 pre-built dimensions and 164 pre-built metrics. That’s a lot to remember! It’s doubtful you’ll ever use all of those within the same GA4 property, but there are some dimensions and metrics you’ll want to use regularly. One of these is […]
Google Analytics 4: Different User Types Read More »
PinMeTo Achieves ISO 27001 Certification, Setting New Standards in Location Marketing – Bill Hartzer Home » Local Search » PinMeTo Achieves ISO 27001 Certification, Setting New Standards in Location Marketing
PinMeTo Achieves ISO 27001 Certification, Setting New Standards in Location Marketing Read More »
Posted on October 19, 2023 Written by Bill Hartzer In a groundbreaking move, Social Standards, renowned for its expertise in transforming intricate social data into actionable consumer insights, has unveiled its innovative solution, Brand Maps. Collaboratively developed with industry experts from consumer goods, private equity, and investment banking sectors, Brand Maps introduces a distinctive proposition
Marketers Use Brand Maps To Identify Breakout Consumer Brands Read More »
Ok, so you’re here because you want to spy on your competitors’ ideas look for inspiration in what your competitors do. Good call—you’re going to need special tools for that. These eight tools will allow you to do things like: Steal traffic from your competitors’ most successful content. Copy what works for them in email marketing.
8 Handpicked Competitor Analysis Tools (With Use Cases) Read More »
Ipsos Unveils AI-Powered Platform, Ipsos RISE, for Brand, Risk, and Reputation Management – Bill Hartzer Home » AI » Ipsos Unveils AI-Powered Platform, Ipsos RISE, for Brand, Risk, and Reputation Management
Posted on October 18, 2023 Written by Bill Hartzer In a recent legal battle, Google has petitioned a California federal court to dismiss a proposed class-action lawsuit that alleges the company’s data-scraping activities for training generative artificial intelligence (AI) systems infringe on millions of individuals’ privacy and property rights. The tech giant firmly maintains that
Google Defends Data Scraping Practices, Citing Vital Role in AI Development Read More »
Here’s an example of how the code looks: And here’s how it looks on social media: … in the browser tab: … and (sometimes) in Google’s search results: For SEO, title tags are important for two reasons: In this guide,… Read more ›
What Are Title Tags? How To Write Them for SEO Read More »
In a major stride towards revolutionizing the marketing landscape, Jasper, a trailblazer in generative AI tools for businesses, revealed its ambitious expansion plan. The company’s latest product upgrade, unveiled precisely one year following its remarkable Series A funding, promises to redefine the role of AI in marketing by serving as an end-to-end AI copilot for
Jasper Transforms into All-in-One AI Partner for Marketing Teams Read More »
In the long term, the way you get more organic traffic is this: create more content about stuff people are searching for and build links. The problem is that it takes time. If you want to get more organic traffic fast, you need to squeeze more juice out of what you already have. These seven tactics
7 Fast Ways to Increase Organic Traffic Read More »
Singapore’s SEO community is a humble-sized, diverse mix of marketers of all experience levels. Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a niche here—but the people within it are welcoming and always happy to exchange ideas. Let’s take a closer look. A brief history: SEO groups in
SEO Community Spotlight: Singapore Read More »