seo news

As we reported this morning, more searchers are seeing dark mode in Google Search with a toggle to turn off dark themes in Google Search. And while more are seeing dark mode in Google Search, what is hard to see are the search ads or at least see what are organic listings versus paid listings. […]

Google may or may not use the Core Web Vitals metrics from pages not within Google’s indexed, pages you may explicitly block from indexing, as part of its overall calculation for the upcoming Google Page Experience Update. John Mueller of Google said he believes this to be the case but is not 100% sure. John

A few years ago Google got approval to build a new building in Austin, it had a unique design like this article says. Well, it seems to be well underway now. Here are photos from Instagram of it from weeks ago. Here are more photos: This post is part of our daily Search Photo of

For the past week or so, for some queries, it seems like Google is hiding the featured snippet label in the search results. A search for [avocado scrub] shows one example of this but there are others. I asked Google about this via Twitter twice but have not heard back. I assumed it was a

Ever since Penguin 4.0, we know Google preferred to ignore bad links versus penalize those bad links. Well, that applies to other search spam as well. Google’s John Mueller said the other day on Twitter that “if we can neutralize the effect of bad links, that’s enough; there’s no need to remove the site completely

Bing is now recommending additional search queries to try out and websites to check out based on your activity and what’s popular. I am not sure how new this is but this was pointed out to me by @NFG946 on Twitter. Here is the screen shot, that I can replicate for a search on [search

It looks like Google is preparing to upgrade the performance report within Google Search Console to show a page experience update appearance filter. JR Oakes noticed it in the source code of the Search Console report. I assume we will be able to use this to how when the label or indicator shows in the

Microsoft posted on its research blog that is has launched Speller100, spelling correction models, to help Microsoft Bing Search do better at spelling corrections. Microsoft said 15% “about 15% of queries submitted by customers have misspellings” so this is needed. Microsoft said it has “recently launched our large-scale multilingual spelling correction models worldwide with high

Google is now labeling some businesses that are in coworking office spaces with that label in the local pack search results. I am not 100% if this is new, but Sarah Blocksidge spotted it and posted a screen shot of this in action. Here is the screen shot she shared on Twitter where she added

Here is an old photo from one of the Google offices in Sunnyvale, California, near the Yahoo! offices. This is at Moffett Place building. Look at those wood beams and architecture. This was shared on Instagram in 2017. This post is part of our daily Search Photo of the Day column, where we find fun