SEO Articles

Google Assistant As a Note Keeping Application A note-keeping application and other computer applications enable a searcher to create note entries that include content explicitly set by the searcher. For example, the searcher may create a note of “call Bob.” Further, some computer applications may enable limited searching of the searcher-created notes. This patent refers […]

How Are Author Scores Generated by Google? Google’s patent covers ways to recommend posts in a messaging service to searchers who do not subscribe to posts and generates author scores. Interestingly, this patent refers to author scores and refers to AuthorRank a few times. I first wrote about Agentrank in 2007, and over time it

It used to be so simple. You launched your publishing website, made sure it ticked all the right boxes, and then filled in the relevant online forms to get a Googler to review the site. Sometimes you’d get rejected and you had to jump through a few more hoops, but more often than not –

When approaching a graphic design project brief, it’s easy to get carried away with the little details, like moving an illustration one pixel to the left and back again or changing a color’s hex code by one digit. But there’s one detail you should never ignore, and that’s choosing the right typeface for the job.

If you’re working on an eCommerce site, the robots.txt file is one of the biggest foundational elements of your site’s SEO. Ecommerce sites are generally much bigger than most sites on the Web and also contain features such as faceted navigation that can exponentially increase the size of the site. This means that these sites

Expanding Queries by Rewriting Keywords Google’s patent is from March 9, 2021. It covers rewriting keywords to expand queries and return a wider range of search results in response to what a searcher has searched for. The patent appears to cover paid search results, even though the keyword rewriting approach has been in organic SEO

Project management roles are not one-size-fits-all. They span a variety of industries, and each role is unique to its company. However, most roles still require the same skills for success. Whether you’re mastering the agile workflow with a web development project or utilizing kanban boards with a creative, your foundational skill set likely remains the

While popular online review platforms like Google and Yelp get most of the fanfare and attention from consumers, one of the oldest indicators for public trust is the Better Business Bureau. The BBB has operated in one form or another for over 100 years. Despite its age, the site still carries weight — especially with

Original Content and Text Processing Searchers search for relevant documents using a search engine. Those are in a body of documents. The search engine returns a list of documents to respond to a search query. The order of the search results depends on the relevance, or rank, of each document. How does the search engine

“Fast-paced” is a phrase often used to describe marketing agencies, and for good reason. Working at an agency requires one to juggle many different tasks, projects, and clients simultaneously. That said, time management and organizational skills are paramount to one’s success in this type of work setting. Whether you specialize in SEO, social media, content,