With the release of Chrome 88, you can now see Core Web Vitals data in the developer tools performance recording section. The lane currently displays Web Vitals information such as First Contentful Paint (FCP), Largest Contentful Paint (LCP) and Layout Shift (LS). In short, now there is a new lane of data for Core Web

Here is a photo from a few years back of a non-Googler, a non-Google employee, using a coffee machine that is only authorized for Googlers to use. It says “Googlers Only – please don’t touch.” But no, this guy felt having a nice hot cup of coffee was worth the consequences. 🙂 He posted this

Mike Blumenthal posted about two changes to review summaries within the Google local listings. Review summaries are “three abbreviated sentences that attempt to capture a snapshot of your business,” Mike said. What is new is that Google is now testing grouping these summaries by place topics and also can show third-party reviews in these summaries.

Greg Finn posted a screen shot on Twitter of what happened after he downloaded and ran the latest version of Google Ads Editor. He showed how it was downloading the recommendation to raise your budgets. He said on Twitter “Shame. Shame. Shame.” Here is a screen shot: Sure, raising your budgets can help get your

There are some interesting complaints that Google is ranking medical and health related sites well for non-medical queries. The theory here is that since the Medic Update Google has given some sites more authority to not just rank for the site’s expertise but other topics it may write about. So you know, the doctor walks

Google has been dripping out the insights page and section to Google Ads advertisers since November 2020. Now more and more advertisers are seeing it over the past couple of weeks. The Insights page makes it easy for you to explore insights and emerging trends based on your business, Google said. This section including search

I believe this is a temporary change but Google has updated the job training rich results structured data documentation to say “this appearance isn’t available on Google Search right now.” The job training experience on Google Search is designed to help people discover a new career path and acquire skills for their next job. Here

Understanding consumer demand is a core part of any company’s success. In any year, an         ice-cream van will struggle if it stays at home when the sun is shining. And in 2020, people who went big on masks and hand disinfectant are still counting their cash. But the impact of the

Gary Illyes from Google said in the Search Off the Record podcast that the search company makes efforts to ensure it indexes a diverse set of languages. Gary said that Google is “paying quite a bit of attention into ensuring that every language has the same potential indexing-wise.” This was brought up by Cherry Prommawin,