The other day I shared some photos from the Google Pittsburgh office of a team of artists installing parabola string art. Well, I think it is about done and here, embedded below is a video of it. Note, the image I used it from this post on Instagram but the video is from this post

Google announced that it is rolling out the option to apply recommendations automatically, that is, if you opt in to this feature. Google said “many of you that reviewing and implementing recommendations can be time consuming,” so Google is going to give you an option to just trust them 100% completely and let Google just

Google told us that the product reviews update is a lot like the core update in many ways but it is not a core update. So I asked if like core updates, can the product reviews update impact your Google Discover traffic. The answer is yes, yes it can. I did add this tidbit of

Google’s John Mueller, Gary Illyes and Martin Splitt published another Search Off The Record podcast and this one talks about how Google (or any search engine) serves results, Gary spent a lot of time on this topic. Martin Splitt spoke about the process he used to demo debugging SEO issues. John Mueller spoke about the

Over the past several days, I think starting around April 9th, Google made some change to how it detects soft 404s and that change may be causing ranking issues for some sites in Google Search. A soft 404 is when Google sees a page that returns a 200 (everything is normal) status code but Google

Another tidbit I wanted to pull out of my larger story on the Google Product Reviews update was that when Google does refreshes or updates to this algorithm, Google may not announce those updates or even confirm the update has been made. Danny Sullivan of Google on Twitter “unlike with core updates, we might not

In 2017, Google My Business began adding features to let business owners manage their local listings directly in the web search results. In 2020, Google upgraded that and now in 2021, Google added the ability to edit your business profile like hours, category, products, photos, location and more. Google announced this on Twitter saying “You

GUESTS & RESOURCES Episode Overview: Join host Ben as he chats with Jordan Koene, SEO Strategist and Advisor to Searchmetrics. Together they chat about where SEO fits within your marketing strategy.  Jordan starts the conversation with SEO strategy. As a strategist, Jordan tells the importance of a marketing strategy as a whole. Within the marketing mix, while

GUESTS & RESOURCES Episode Overview: Join host Ben as he concludes his conversation with Jordan Koene, SEO Strategist and Advisor to Searchmetrics. Together they discuss where SEO fits in enterprise businesses marketing strategies.  When it comes to enterprise companies, SEO is important. SEO in the caliber is not always about growth. It is also a brand channel.