This is sad, here is a photo from Twitter of the Yahoo sign in front of the Yahoo Sunnyvale, California headquarters, being taken down. You can see tons of legacy photos of this iconic sign on Shutterfly or on Google. But here is a recent photo of the logo (the new one) being dismantled. I’ve

Newsflash, Google’s Martin Splitt said that “alt text is important for SEO too.” I did ask him how important, but he would not disclose that information. Here is more of the context around this on Twitter. Is there an SEO benefit to having alt text ? — Stephen Shankland (@stshank) August 3, 2021 Yep, alt

Google’s John Mueller clarified on Friday that when Google pushes out new core updates that each one can be unique and impact Google’s core rankings differently. So if your site is impacted by one, it might not be impact by another core update. In addition, Google said different core updates can impact different parts of

If you try to login to your Google Ads account right now, you will be out of luck. I suspect this will be fixed any minute now, but for now, just know, you are not alone. There are tons of complaints about this going on right now on Twitter and social. .@GoogleAds for ya’ll too?

Over the past couple of weeks or so, I have been hearing complaints from the SEO and publishing worlds that since some of the more recent core updates, Google has been ranking big publisher brands well above smaller, more specialized publishers that may know the topic better. In fact, the big ongoing WebmasterWorld thread has

Ever since Friday morning, August 6th, I’ve been seeing signals of a possible Google Search ranking algorithm update. This looks like a typical unconfirmed Google search update with both chatter from the SEO community and the automated tracking tools picking up the fluctuations. The last update we wrote about the July 29th update that seemed

Brett Bodofsky is the senior paid media specialist at Elumynt, he explained how he got into doing paid search. He actually went from being a web developer to a paid search specialist. He was very self taught when it comes to PPC but learned a lot from the Google Ads help documents, and the various

Google’s John Mueller confirmed that Google Search Console doe snot filter out all bot traffic. John said on Twitter in response to someone suspecting seeing bot traffic in the Performance report, “sometimes it can be from bots – we don’t necessarily filter all of that out in Search Console.” Michael Jarrett noticed the spike in

Here is Peter the Greeter at the Google offices in Mountain View, California, sharing a photo of his ices, sometimes referred to as icies. Not sure how he will eat it with the mask, but they do look very refreshing. He shared this on Instagram and wrote “”I hate my job” said no Peter The