seo news

Google announced that the link unit ad type is being retired. I think the link unit were first introduced in 2007, AdSense itself was launched in 2003. Link ads display a list of topics that are relevant to the content of your page. They are being retired on March 10, 2021. Link units

It looks like Google is widely showing the landmark icons or pins in the Google Maps desktop and mobile interface now. It is not exactly new, according to Justin OBeirne, Google started to slowly roll this out in nine cities in October 3, 2019 and it is now in at least 80 cities, which is

It looks like Google is testing thinner, 85 pixels less wide, knowledge panels in the Google Search results. Jason Barnard said the current/old knowledge panel on desktop search is 455 pixels wide. The new, thinner, version is 370 pixels wide. Jason posted this screen shot comparing the two on Twitter: I was able to replicate

Google Search is making some changes to its search results around COVID-19 vaccines. Much like it did for COVID-19 news and information in general, Google is trying to make sure it provides the most accurate, trustworthy, authoritative and up-to-date information as possible – espesially when data and information is changing so quickly. Google said it

Every year Google puts up its Santa Tracker before Christmas. While we have the Chanukah decorations live, the Christmas and Kwanzaa decorations are not live yet but the easter egg for the Santa tracker is live.

This week, we covered more on the changes related to the Google December 2020 core update. Specifically, Google said it is still rolling out and it looks like on Thursday, December 10th there was a second wave of the update. I also posted a poll asking if Google should have released the update when it

Yesterday I reported that this Google December Core update was a really unusual core update because it seemed like the rollout happened over a 48-hour period and was not a slow two-week rollout. Well, I talked too soon – there may have ben a second wave (is it bad to use that term because of

GUESTS & RESOURCES Episode Overview: Join host Ben as he continues SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene discussing how to create a flexible SEO roadmap. Together they talk about the actual process of pulling the right pieces together to ensure you’re executing the SMART goals you’ve created. Creating a roadmap is

Competitive analysis is the process of identifying and researching your competitors to get the information you need to gain a competitive advantage. You need to conduct a competitive analysis as a part of your market research. Only then can you develop an effective marketing strategy to steer the ship in the right direction. Here’s how

It looks like some Googlers are receiving packages from Google for the 2020 holiday season that contain pajamas with the Google logo on them. Daniel Waisberg from Google, based in Israel, shared this photo on Twitter. It looks like Google sent a t-shirt, sweat shirt, socks and sweat pants but I am not 100% sure