Bing’s Transition to LLM/SLM Models: Optimizing Search with…

At Bing, we are always pushing the boundaries of search technology. Leveraging both Large Language Models (LLMs) and Small Language Models (SLMs) marks a significant milestone in enhancing our search capabilities. While transformer models have served us well, the growing complexity of search queries necessitated more powerful models. LLMs can be expensive to serve and

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Why B2B Marketers Are Betting Big on TikTok, AI, and Podcasts in 2025

Posted on December 17, 2024 Written by Bill Hartzer B2B marketers are taking a hard pivot in 2025, embracing new strategies to cut through digital noise and connect with a younger, more dynamic buyer base. A recent Harris Poll survey, conducted for Madison Logic, reveals that nearly 70% of marketing leaders are searching for fresh

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Do You Use AI for Work? Here Are Five Legal Mistakes to Avoid

Introduction Artificial intelligence (AI) innovation comes with a lot of legal complexity. Regardless of your industry, if you use AI for work, it’s critical to understand the legal implications. From copyright controversies to data privacy conundrums, the challenges can seem daunting. But they don’t have to be. This post will explore five key lessons for

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