SEO NEWS
The Covid-19 pandemic has created a global health crisis that is unprecedented in our lifetimes. It is hard to point to any other health crisis in recent history that has captivated the collective mindset of the entire human population all at once. Covid-19 and coronavirus are the top concerns for governments, public health authorities, news
Extracting Covid-19 insights from Bing search data Read More »
Sharing is caring! A Well-Formed Query Helps a Search Engine Understand User Intent Behind the Query To start this post, I wanted to include a couple of whitepapers with authors from Google. The authors of the first paper are inventors of a patent application from April 28, 2020. It is good seeing a white paper
A Well-Formed Query Helps Search Engines Understand User Intent in the Query Read More »
Today, we are excited to announce the release of Bing URL Submissions Plugin for WordPress as open source project. The plugin allows webmasters of WordPress sites to get their content easily, automatically and immediately indexed by Bing as soon as their content is published! Who in the SEO community has not dreamed of such ability? Since last year, webmasters
Get your WordPress content indexed immediately using Bing Webmaster Tools plugin Read More »
Sharing is caring! Changes to How Google Might Rank Image Search Results We are seeing more machine learning in how Google ranks pages and images in search results. That may leave what we know as traditional, or old school ranking signals behind. It is worth looking at those older ranking signals because they may play
How Google Might Rank Image Search Results Read More »
Valentine’s Day is one more great excuse to shower others with love, whether that’s a significant other, your kids or a close friend. At Bing, we see the largest spike in Valentine’s Day related searches three days prior to the holiday, which can be stressful trying to find last minute gift ideas and reservations. To
Last-Minute Valentine’s Day Reservations and Gift Ideas Read More »
Sharing is caring! Entity Seeking Queries and Semantic Dependency Trees Queries for some searches may be entity seeking queries. Someone may ask, “What is the hotel that looks like a sail.” That query may look for an entity such as the building, the Burj Al Arab Jumeirah. That entity may be identified by looking at
Entity Seeking Queries and Semantic Dependency Trees Read More »
We’re excited to announce that Microsoft has partnered with WONDER WOMAN 1984 to create a code challenge and browser extension inspired by the upcoming theatrical release of WONDER WOMAN 1984. To help tell this story, we’re releasing a coding challenge that invites fans to help Wonder Woman recover her sword and shield. The artifacts are
Join the WONDER WOMAN 1984 code challenge with our new browser extension Read More »
Sharing is caring! I’ve written a couple of posts about patents at Google on personalized knowledge graphs (a topic worth thinking about seriously). Personalized Knowledge Graphs are structured information about entities personally related to a particular searcher, the attributes of those entities, the classifications of those entities, and knowledge about relationships between those entities, and
Where will we go with Personalized Knowledge Graphs? Read More »
Bing users around the globe perform hundreds of millions of search queries every day. These queries are diverse in many ways, from the intent the users are seeking to fulfill, to the languages and regions where these queries are issued. To handle such a dynamic range of usage, AI models in Bing must continuously evolve
Introducing the next wave of AI at Scale innovations in Bing Read More »
We already heard a bit about the differences between featured snippets and passage indexing from Google. But in a video interview with Martin Splitt of Google, Martin went a lot deeper into the differences. Again, for more details on passage indexing, see our stories here. At the 6:34 mark into that video, Martin is asked
Google Goes Deeper On Passage Indexing vs Featured Snippets Read More »