GUESTS & RESOURCES Episode Overview: Join host Ben as he continues SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene as they discuss the next step in planning after goal alignment – Defining your yearly initiatives. Initiatives are the body of work you’re creating for the quarter and year overall, and the goals you

According to John Shehata, the Global VP of Audience Development Strategy & CRM at Conde Nast, Google is now testing not showing AMP pages in the Top Stories carousel in Google Search on mobile. Google can do this for COVID related news but outside of that, Google should be only showing AMP links in the

Google announced you can now within Google Ads share your lead form extensions across multiple campaign types, such as Google Search, Google Discover and YouTube. Google said it is “now rolling out improvements to make lead form extensions easier to manage and more effective for your business.” Google said it now “made lead form extensions

I am super sad to point out, although obvious, that the request indexing tool was not fixed prior to the holiday shopping season. Google “temporarily suspended” the request indexing tool on October 14, 2020, 55 days ago, and it is still not working. I honestly thought it would be back a week or so before

Back in March 2018, Google began testing showing no results, aka zero results, in the Google search results. Google then reverted it after the backlash and then launched it only on mobile for only time/date, conversion or math related queries. Well, now it seems Google may be testing showing it on the desktop results. Kapil

Google’s John Mueller said on Twitter that if he had to simplify crawling priority, how Google prioritizes how it crawls the web, it would not do so by the size of a site. Instead, he would prioritizes how it crawls the web based on “the additional unique & important value provided by the pages.” He

Google continues to make enhancements to their physical offices spaces with artists adding murals to various offices. Here is a new one from Theresa Daddezio doing some work at the Google New York City office space. This was posted on Instagram. This post is part of our daily Search Photo of the Day column, where

What we know so far On December 3rd, Google rolled out their third Core Update for the year. It’s early days so the full extent of the impact remains to be seen. First Insights: The rollout is not complete – the true impact will be seen over the next 1 to 2 weeks. We can

 GUESTS & RESOURCES Episode Overview:  Join host Ben as he kicks off SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene as they discuss the first planning step – Company goal alignment. Together they discuss the best processes to follow that will ensure companies enter 2021 on the right foot. Aligning with company

It looks like Apple is creating physical trophies, similar to the YouTube Creator Awards buttons, for those who won the Apple App Store app of the year awards. Here is Andres Canella of the Wakeout app sharing a video of his award on Twitter: @Apple I am forever grateful for this award. We’ve met nothing