What if you had the same hyperlink twice on the same page but the first hyperlink used one set of anchor text and the second hyperlink used a different set of anchor text. Is that a bad thing? Google’s John Mueller said on Twitter that they would be treated as normal links and are not

Google won’t be giving different levels or metrics of the Core Web Vitals scores based on the type of web site you have. So news sites versus e-commerce sites won’t make a difference when it comes to the Core Web Vitals score Google gives the site. John Mueller of Google said on Twitter “No, we

Google is testing another feature for “people also search for,” this one overlays entity information in a popup menu when you hover your mouse over the term. This was spotted by Valentin Pletzer who called this “refinement bubbles within entity popover.” Here is the screen shot of this that Valentin shared on Twitter (click to

In the latest Google Search Off the Record podcast, John Mueller, Gary Illyes, Lizzi Harvey and Cherry Prommawin got together to speak about the launch and migration of the new Google Search Central site. The team migrated four different sites into one central location. They spoke about how the idea came about, how Lizzi recruited

Google has launched a feature for its search results snippets that show more information about a search result. We saw Google testing this back in 2019 and in 2020 and has decided to launch it in BETA mode for now. This is a feature where you click on the three dots in the search result

Here is a photo of a municipal bike station where the Google logo is on one of the baskets of one of the bikes. Renata Moshkovich who posted this on Instagram in 2016, yes, I am going way back into my archives, wrote “ranking in Google is not an easy ride.” This post is part

Google’s John Mueller highlighted a document, which he said is not new, but it is useful, named keep redacted information out of Google Search. This document gives you tips on how to help ensure Google does not find this content in the first place and then ends with how to remove the content if it

So you know, Google is going to slam sites that shift around and end up making you, by accident, click on the wrong spot on the page. It is part of the Page Experience Update‘s core web vitals Cumulative Layout Shift (CLS) metric and is going live this May 2021. Well, Google Search has this

Amy Toman spotted a new feature in Google Local and Google My Business. The feature seems to allow you to send additional feedback to Google when a suggested edit you make to a Google business listing is not accepted (i.e. not applied) for some reason. She posted these screen shots on Twitter of the new