Google has published its annual webspam report and it is just more of the same. In short, there is more spam, Google is getting better at detecting and thus blocking that spam and of course a bit on the COVID stuff. Here are some bulleted highlights from this webspam report. Just a reminder, Google said

This past weekend, maybe around the 23rd of April, we saw another Google ranking update and also there has been a lot of local fluctuations as well. Google released a new tool to report indexing issues to the company, and John Mueller shared some specific details with one SEO that was interesting. Google’s Gary Illyes

Google is giving us about a year to switch over from the old Google AdWords API to the newer Google Ads API. The Google Ads API replaced the AdWords API when Google released it as a beta I believe in 2019. Google made the Ads API available to all in September 2020 and just this

Dan Brickley, a developer advocate at Google who managed Schema.org, had a really great line that I wanted to amplify here. He was asked by a seasoned SEO about which schema one should use in a specific case. In which Dan Brickley replied “that question is a bit like asking a dictionary maintainer what to

Here is an older photo I found on Instagram from the Google Irvine, California office. You can see this beautiful sunset looking out over the Google beach hut at the water. How nice. This was posted in December 2019, I believe. This post is part of our daily Search Photo of the Day column, where

There was an interesting thread on Twitter about DA, Moz’s domain authority metrics. In short, a blogger named Chloë wanted advice on getting her blog’s “domain authority up.” John Mueller of Google made a joke that DA is not important and Google doesn’t use it but she came back and wrote “it is the most

Google’s Paul Bakaus, he is very involved in web stories these days, said on Twitter that at Google “we don’t generally ‘suspend’ sites, and when you fix issues, you are always eligible to reappear.” Truth is, and I posted this reminder before, Google Discover is impacted by core updates and requires a higher level of

Google has a new method to debug and ultimately report indexing issues with Google Search. Google opened up a new form where currently US based site owners can report issues directly to Google around Google Search indexing. Here is how it works. You can access the form to report an indexing issue over here or

Google has released version 7.0 of the Google Ads API. This is a jump from version 6.1.0 which was released on April 10, 2021. To use the v7 features, you will need to upgrade your client libraries and client code, Google said. Google said these are the highlights of version 7.0 of the Google Ads