This Cleveland Agency Found a Smarter Way to Rank in Every Suburb—Without Opening More Offices

Posted on July 8, 2025 Written by Bill Hartzer 216 Marketing just gave its digital presence a full overhaul. But it’s more than a design refresh. The new website at 216Marketing.com reflects how the agency has quietly expanded its service reach—while staying laser-focused on helping small businesses own their local markets. Founded in 2016, 216

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Metricool Brings Real Analytics to Personal LinkedIn Profiles

Posted on July 8, 2025 Written by Bill Hartzer Metricool, the social media scheduling and reporting tool used by agencies and creators worldwide, just rolled out a long-awaited feature: LinkedIn analytics for personal profiles. Until now, tracking content performance on a personal LinkedIn account meant refreshing your post manually and making guesses based on likes

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Google Seems More Biased Towards Big Brands Than ChatGPT and Perplexity

Get the week’s best marketing content Does being mentioned more on the web lead to more mentions in AI assistants? I’m defining mentions as the number of web pages that mention an entity at least once. I looked at the top 50 websites mentioned in Ahrefs Brand Radar for Google AI Overviews, ChatGPT, and Perplexity. This

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AI-Generated Content Does Not Hurt Your Google Rankings (600,000 Pages Analyzed)

In 2023, Google published a blog post stating that they’re not against AI content: If you think about it, there is no clearer signal than the fact that Google has rapidly rolled out AI Overviews (and now AI mode), both of which are basically AI-generated content. Yet there are still many SEOs and digital marketers

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The Medicai + Ahrefs Success story

Medicai used Ahrefs to accelerate their organic traffic against their competitors using a combination of programmatic and content-based strategies. Get an account for Ahrefs. Everyday once you wake up, open it and check it while you drink your morning coffee. Look into the keywords you rank for, and then what your competition ranks for. Then

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