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New Yoast Add-On Turns Google Docs Into an SEO Power Tool

Posted on June 26, 2025 Written by Bill Hartzer   Yoast SEO has launched a Google Docs integration that brings live SEO (Search Engine Optimization) and readability feedback directly into the writing process. The tool is part of Yoast’s continued effort to support marketers, writers, and businesses where they’re already working—this time, inside one of

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Marketing Exec Buys Social Media Firm in Deal That Signals Big Plans

Posted on June 24, 2025 Written by Bill Hartzer The Social Media Pros, a digital marketing agency with a tight focus on the home services sector, has been acquired by Medalist Holdings Group. This marks the first official acquisition under Medalist’s operating entity, Gray Street, LLC. Founded in 2019 by Sean Houchins, The Social Media

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Google Names SearchKings Top AI Innovator for Transforming Lead Quality

Posted on June 24, 2025 Written by Bill Hartzer Google doesn’t hand out AI trophies for gimmicks. This year, the search giant recognized SearchKings for something that actually moved the needle. At the 2025 Google Marketing Live event, SearchKings took home the inaugural Google Ads AI Excellence Award in the Breakthrough Agency category. The reason?

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ROR Acquires Incline Marketing to Supercharge Local SEO for Home Services

Posted on June 17, 2025 Written by Bill Hartzer ROR Partners, known for performance marketing built on data and AI, has announced its acquisition of Incline Marketing, a Florida-based agency focused on SEO and organic growth strategies for home service companies. The deal brings together two very different—but highly compatible—marketing models. ROR has deep roots

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