SEO NEWS
“My business makes local deliveries, but doesn’t have a storefront. How do I handle listings management?” “I work from home. How should I be doing local SEO?” “Are there any tips for doing local SEO for clients like NerdWallet or Credit Karma that serve all customers virtually?” Queries like these about doing local SEO for […]
How To Do Local SEO for Businesses Without Physical Locations in 2021 Read More »
We know that content is our doorway to earning countless SEO benefits for our sites. Admittedly, though, it’s too easy to get stuck in a rut after one too many content marketing campaigns. In this 2017 holiday edition of Whitebeard Friday (see what we did there?), Rand offers three novel ways to add sparkle to
3 Creative Ways to Give Your Content Efforts a Boost — Best of Whiteboard Friday Read More »
Welcome to SEO for Google News by me, Barry Adams. I’m an experienced consultant specialising in SEO for news publishers. I’ve worked (and continue to work) with some of the world’s largest media brands such as FOX, News UK, The Guardian, Future Publishing, MailOnline, Seven West Media, Investing.com, and many more. Here I write irregular
Welcome to SEO for Google News Read More »
The Very First ‘SEO for Google News’ Newsletter! 21 hours ago I announced on Twitter and LinkedIn that I’d be trying an experiment: an irregular email newsletter specifically for those interested in optimising for Google News. I’d hoped for a few dozen signups perhaps, and aimed to grow that to 100+ in the next few
So what do we mean when we say ‘Google News’? Read More »
What is a headline? Seems like a silly question. It’s the sentence at the top of an article, right? It’s what announces what the article will be about. Correct, of course. Yet there’s more to it than that. Headlines serve multiple purposes, and in the context of SEO there are actually four distinct types of
Making Headlines for News – SEO for Google News Read More »
This week I was going to write about optimising images for news articles, but then Google decided to roll out a massive algorithm update that seems to have had a profound impact on news websites. So let’s talk about this update, and previous Google updates, and what they mean for news publishers. The relationship between
The December 2020 Google Core Update Read More »
Join host Ben as he concludes SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene to talk about how to secure the right resources to stay effective. Securing the right resources depends on knowing what is available within your organization. A thorough planning process helps reveal what resources you need from content writer resources
SEO Planning: Securing SEO Resources Read More »
Here is a photo I found posted on Instagram recently of chairs outside of the GooglePlex, the main Google headquarters in California. These outdoor chairs are so neatly lined up in a nice green color. The chairs aren’t even painted in the Google logo colors, which is nice. I have posted a lot of photos
Green Google Chairs Read More »
Google announced that the link unit ad type is being retired. I think the link unit were first introduced in 2007, AdSense itself was launched in 2003. Link ads display a list of topics that are relevant to the content of your page. They are being retired on March 10, 2021. Link units
Google Retiring AdSense Link Units Read More »
It looks like Google is widely showing the landmark icons or pins in the Google Maps desktop and mobile interface now. It is not exactly new, according to Justin OBeirne, Google started to slowly roll this out in nine cities in October 3, 2019 and it is now in at least 80 cities, which is
Google Maps Landmark Icons Read More »