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Google has released a really nice and clear video on what top stories changes are happening now with the release of the page experience update. As you know, top stories no longer require AMP and signed exchanges support will allow Google to prefetch those pages and load them instantly. We covered all of this numerous

Google on mobile search has a new box for “browse more ideas” for some queries. This box shows is a fancy query refinement to get you to do more searches to refine your query to something more specific. For example, a search for [beach ideas] will show query refinement options for [beach date ideas], [ideas

Google is testing search refinement bubbles and selectors in the people also ask area of the search results. So the people also ask box comes up and then you can refine those options by clicking on the search refinement bubbles. Brodie Clark spotted this and posted a video of it in action on Twitter. Brodie

Well, the Google June 2021 core update that was announced on June 2nd, began rolling out at 6:30pm ET on June 2nd, but was not really felt much until a few days later is officially done rolling out. It actually took about ten-days to fully roll out and ended on June 12th. I asked Danny

So yesterday, Google not only said the June 2021 core update finished rolling out on June 12th, but also said that on June 15th it began to start the slow process of rolling out the page experience update. Reminder, this was suppose to roll out in May but it was delayed for undisclosed reasons. Here

I am not sure why there are such extreme divisions in the SEO industry around site level vs page level signals. Some say Google only uses page level signals for rankings and some say Google uses both, page and site level signals. The reality is there is truth to both of those arguments but to

Here is a photo from a few years ago from Danny Sullivan’s visit to the Google Dublin office. We all know it has this massive logo in the lobby area but did you know that the reception desk was baked into the the G of the logo? Danny Sullivan shared a bunch of these photos

Google has added a new optional property type to the dataset structured data to document who the funders, if any, are for this data. You can define the person or organization that provides financial support for this dataset with this datatype. Google added this on June 11th, Friday, saying “added a new optional property to