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A Coldplay concert at Gillette Stadium in Boston was supposed to be about love, music, and good vibes. But for Astronomer CEO Andy Byron and Chief People Officer Kristin Cabot, it turned into a PR firestorm. The now-viral kiss cam moment, which caught Byron and Cabot in what appeared to be an intimate embrace , […]
Coldplay Kiss Cam Chaos: What the Andy Byron Scandal Teaches About Online Reputation Read More »
I set up some tests over a month ago to see if Google would rank content generated by Google AI Mode in the organic search results. Spoiler: it did not rank. Google believes AI Mode content is good enough to show to users in what will likely be the default search mode in the future. But
Bluehost and HostGator Expired Domains Now Only Available on NameJet and SnapNames – Bill Hartzer Home » Domain Names » Bluehost and HostGator Expired Domains Now Only Available on NameJet and SnapNames
Bluehost and HostGator Expired Domains Now Only Available on NameJet and SnapNames Read More »
Conferences are a great excuse to meet other marketers, learn cutting-edge tactics, and just simply hang out and make friends! Even better if it’s on your company’s dime. Here are the marketing conferences we think are worth attending in 2025. Conference When Location Affiliate Summit East Aug. 4-5 New York, USA INBOUND Sep. 3-5 San Francisco, USA
15 Marketing Conferences to Attend in 2025 Read More »
Posted on July 14, 2025 Written by Bill Hartzer Instagram still matters in 2025. With over 2 billion active users, it’s where visibility turns into trust—and where trust drives conversions. But thanks to a constantly shifting algorithm and crowded feed, simply showing up with nice visuals won’t get you far anymore. That’s where Hexrate comes
Grow Your Instagram Like a Pro with Hexrate’s Game-Changing Tools Read More »
Why Everyone on Google Trends Is Suddenly a Person—And What It Means for SEO – Bill Hartzer Home » Google » Why Everyone on Google Trends Is Suddenly a Person—And What It Means for SEO
Why Everyone on Google Trends Is Suddenly a Person—And What It Means for SEO Read More »
AI Overviews are AI-generated content, which means they can contain hallucinations. Google uses “grounding” to improve their accuracy, but according to our research, AI Overviews are more likely to cite AI-generated content than human-written content. Here’s what we found: We took one million SERPs showing AI Overviews from Ahrefs Keywords Explorer and extracted the top three
AI Overviews Cite AI-Generated Content More Than Human Writing Read More »
Posted on July 10, 2025 Written by Bill Hartzer NameSilo Technologies Corp. is stepping far beyond the bounds of its domain roots. The company has announced plans to acquire 100% of SewerVUE Technology Corp., a Coquitlam-based firm that’s made a name for itself by transforming the way cities and companies inspect and manage underground pipelines.
NameSilo to Acquire SewerVUE Technology in $2.45M Deal Read More »
Posted on July 10, 2025 Written by Bill Hartzer Unbounce is stepping on the gas. Less than a year after merging with Insightly, the company is delivering a packed slate of AI features and workflow updates aimed squarely at helping go-to-market teams move faster and sell smarter. The platform’s latest rollout includes email summarization and
Unbounce Doubles Down on AI and Automation to Boost Go-To-Market Teams Read More »
Is Social Media Failing Small Businesses? New Survey Reveals a Hidden Blind Spot – Bill Hartzer Home » Social Media » Is Social Media Failing Small Businesses? New Survey Reveals a Hidden Blind Spot
Is Social Media Failing Small Businesses? New Survey Reveals a Hidden Blind Spot Read More »