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In a fast-paced, dynamic field such as SEO, it is crucial to stay well-informed. Even seasoned SEO experts understand the need to keep on learning lest they become obsolete. Emerging trends. Algorithmic changes. Technological advancements. These are some of the few things every SEO professional should be watching out for. But if you haven’t been keeping an eye on these for whatever reason, don’t worry. We’ve got your covered.

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LinkedIn now allows you to add an SEO title and description

You can now customize SEO titles and descriptions for all LinkedIn articles you'll publish or have already published.Why do we care? Whether you're…

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The Beginners Guide to SEO

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LinkedIn now allows you to add an SEO title and description

You can now customize SEO titles and descriptions for all LinkedIn articles you'll publish or have already published.Why do we care? Whether you're using…

Gary Illyes from Google Answers Your SEO Questions On…

Google analyst Gary Illyes offers guidance on large robots.txt files, the SEO impact of website redesigns, and the proper use of rel-canonical tags.Illyes…

Google Updates Discover Follow the guidelines for feeds

Google has updated the Discover Follow feed guide to emphasize the importance of two elementsGoogle has updated its Google Discover feed guidelines to…

Where should you spend your SEO budget?

Inbound links, or backlinks, are still important for SEO. But they are becoming less important to Google. We know the latter to be true as Googlers have…

Is ChatGPT’s use of web content fair?

Large Language Models (LLMs) such as ChatGPT train using multiple sources of information, including web content. This information forms the basis of the…

Google publishes a new SEO case study, this one on video SEO…

A couple of weeks after I told you that I thought Google was going to stop publishing SEO case studies, Google just published a new one. Here's how Vimeo…

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