seo news

Google Ads Adds Brand Exclusions, Page Feeds, Video Creation & More Reporting To Performance Max

Google Ads announced four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools, more experiments, and more reporting. Ginny Marvin, the Google Ads Liason, said on Twitter, “you likely saw account-level negative keywords started rolling out next month for brand suitability & other purposes.” Here is what is

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Google Product Reviews System Update, Discover & Helpful Content System, Bing AI Chat Prometheus, Google Ads Suspension & More

So much to discuss this week in the SEO video recap – just so much. Let’s start with a new confirmed Google update, and the February 2023 Google product reviews system was updated to support more than just the English language. Google updated its help documentation to say the helpful content system update now can

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Google Says Embedding Local Reviews On Your Site Does Not Help With Web Rankings

Google’s John Mueller was asked if it would help with web rankings in Google to embed reviews from sites like Facebook, Bing, Google, etc., on your website. John said no, not for web search, and he also warned us about not using structured data on those third-party site reviews. In short, using reviews collected by

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Google Clarifies In Help Docs That Google Discover Uses Same Search Signals As Google Search

Google has updated both the Google Discover help documentation and the Google helpful content system page documentation to clarify that Google Discover uses many of the same signals as Google Search for ranking. The big news is that previously Google told us the helpful content update did not impact Discover, but now Google says it

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Google Search Console Updates Users and Permissions Management

Google Search Console pushed out a security control update that reworked how the user and permissions management works. This is to bring over the old Webmaster Tools version to the new Search Console, and Google will sunset the old version in the coming months. The new functionalities added to Google Search Console’s user and permissions

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