seo news

Google has updated its Verifying Googlebot and other Google crawlers help document to add a new section describing the three categories or types of crawlers they have. They have their Googlebot crawler, special-case crawlers and user-triggered crawlers. I believe this was done after we, including me, were obsessed a bit over the new GoogleOther crawler. […]

Google’s John Mueller posted on Twitter about a new form asking you to submit feedback to Google about when the site name Google shows in search is not what you’d expect it to be. The form was posted a few days ago, so if you have not submitted any issues you’ve found yet, do submit

Google’s April 2023 reviews update is now just almost two weeks since it started rolling out, and while the update seemed to have started slow, this past week, we’ve seen some significant movement and volatility. This weekend was no exception and we are seeing some big movement this weekend. I assume it is related to

In part one, we learned about who is Igal Stolpner, and in part two we dive into the topic of international SEO. Now we dive deeper into this topic and dig into AI-translated content and Google Maps and local results, competitive analysis and Google algorithm rollouts globally. He said the concept of using translation tools

Sometimes shadows can be fun, sometimes they can be spooky. Here is a shadow of the Google logo from the GooglePlex via a photo I found on Instagram. There is not much more to say about this photo. This post is part of our daily Search Photo of the Day column, where we find fun

Microsoft Bing Search sometimes will show a button to see what images look like with transparent backgrounds. It shows up for searches for some company logos, where it says “see which images have transparent backgrounds.” This can come in handy, especially when I want to drop logos on images, like the one above. Finding a

When the horrific Louisville shooting happened several days ago, SEOs began to notice a new box in the Google search results labeled “lives affected.” It was a box that showed the latest horror from that shooting. I didn’t want to cover it right away and I gave it some time but I wanted to document

Google has updated its documented ranking systems page over here to remove four ranking systems from the list, including removing three ranking systems. Google has removed the page experience system from the main list, not adding it to the retired list, and removed mobile-friendly ranking, page speed, and secure sites systems from the retired list.

Remember a few weeks ago; I showed a test where Google Ads allowed some advertisers to use AI to generate ad copy for their search ads? Well, the Financial Times reported that Google held an internal presentation showing how Google plans to add generative AI in ads. This will reportedly be used in Performance Max