seo news

Several weeks ago Google told us they are working on new Insights page in Google Ads. The Insights page makes it easy for you to explore insights and emerging trends based on your business, Google said. It is now going to be rolling out over the next few weeks, available in the United States, United

This seems to be a test, I see a green “secure” label in the Microsoft Bing search results for search results that are over HTTPS. I don’t believe even Google ever tested a secure label in the search results, although Google does have an HTTPS ranking boost. Here is a screen shot: I was tipped

This week, we had another unconfirmed Google algorithm update on November 17th and 19th. Google said there may not be another core update before the end of the year. Google said some updates can be jarring but they prefer to spread the updates out smoothly. Google’s manual actions are disappearing from Search Console, it seems

They say a picture is worth a thousand words, but when it comes to link building, a picture can quite literally be worth a thousand links. For example, take this simple comic from xkcd: According to Ahrefs’ Site Explorer, it has links from over 7,000 referring domains: While it might be challenging to replicate this runaway

Everyone knows that page speed is important. It’s a confirmed Google ranking factor on desktop and mobile, impacts user experience, and can have a direct effect on your bottom line. But slow WordPress websites are a common issue. Here’s the mobile score for a page of mine in PageSpeed Insights. Before optimization. If we run the entire

Most people approach affiliate keyword research all wrong. They look for low competition keywords, write a blog post, then shoehorn in as many affiliate links as possible. This approach tends to be lots of traffic, but no clicks, conversions, or revenue. Luckily, there’s a simple solution: find keywords with lots of searches that you can

More people than ever are searching by voice. So it’s no surprise that the question on everyone’s lips is: ‘Hey Google, how do I optimize for voice search?’ It’s a fair question, but is it even possible? In this post, you’ll learn: Voice search is where someone uses their voice to interact with a search

Bounce rate is the percentage of visitors that take no further action after landing on a webpage, like clicking through to another page, leaving a comment, or adding an item to their cart. It’s a great metric to measure user engagement, but only if you know how to use it. In this article, you’ll learn:

Recently, Google CEO Sundar Pichai was called to testify in front of Congress about potential bias in Google’s algorithms. This isn’t the first time Google has been accused of bias and likely will not be the last time. Google alleges there is no bias, yet many Conservatives argue that Google is biased against them.  With

SEO writing is the process of researching, outlining, creating, and optimizing content to rank for a target keyword in Google and other search engines. Google’s success depends on delivering content that answers people’s queries in the most relevant way possible. If you want it to be your content that people see, ‘sprinkling on some SEO’ as an