seo news

Google is making some changes to its match types again, this time phrase match will expand to cover additional broad match modifier traffic. However, Google said this will continue “to respect word order when it’s important to the meaning.” This change will start rolling out over the next two weeks. Google explained “With these improvements,

This is just a reminder that if you verify a new website in Google or your old website loses its verification for a period of time, the data where the site is not verified will likely be missing. Google’s John Mueller recently reminded us of this on Twitter. John said “If a site loses verification

Google’s John Mueller said in Friday’s Google Search Central SEO hangout that if Google does launch the Page Experience Update label/indicator, for your site to show up for it, all the requirements must be met. He said “we really need to know that all of the factors are compliant.” We saw Google testing the icon

Google is now showing actual stars in the reviews section of the local knowledge panel reviews area. Tom Waddington showed a screen shot of this on Twitter and I can replicate it for some businesses. It is rare, or at least, I have a hard time seeing it for most examples I’ve tried. Here is

I honestly think this new “about this result” feature is not a big deal (I can be wrong) but with anything new with Google Search, SEOs tend to obsess about it. So now SEOs are concerned about the information within that feature. Specifically, why is most (all) of it coming from Wikipedia and when Wikipedia

Google announced that starting on April 6, 2021 it will begin to enforce that the price fed to Google in the Merchant Center feed is not higher than what is displayed on the checkout screen. This is in addition to price enforcement validation of the price in the feed and on your landing page. Google

Here is some old swag from the folks at Google. This is for the Think With Google portal from March 2017 in Taipei, Taiwan. I believe this shot was in the Songshan Cultural and Creative Park. I can be wrong but these are soft cup holders right? This was shared almost four years ago on

Here is a photo from the GooglePlex in California of an outdoor patio table and chairs. But this table and chairs are on ropes so they can all swing. Pretty cool. This was shared on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and interesting

Google is testing a method to compare the set of search results it gives you after you enter a query. Google lets you select a number of search result snippets and compare them. Well, technically it is to compare different web pages… Sergey Alakov spotted this and posted a screen shot of this on Twitter:

Google has added one line to its Google My Business guidelines around co-working spaces. In short, if your business is out of a co-working space it must have signage, accept customers and be staffed to be eligible to have a Google My Business listing with a co-working address. This was added to these guidelines: “Businesses