seo news

Google made a small change to how it plots the core web vitals data in Google Search Console. The change goes into effect on February 17, 2021 and using less than as a boundary, Google is using less than or equal to. Google said this may result in you seeing a change in your red […]

GUESTS & RESOURCES Episode Overview: Join host Ben as he kicks off Core Web Vitals week with Searchmetrics’ Senior SEO Strategist Kathy Brown and Senior SEO Strategist Karl Kleinschmidt to talk about everything you need to know about Core Web Vitals. They discuss why you should make the case for Core Web Vitals. One of

Google’s Gary Illyes said that Google Search can process JavaScript redirects but Google still does not recommend using JavaScript redirects because other search engines might not pick up on it. Gary said on Reddit “it [JavaScript redirects] works on Google, but i see other search engines are having a tougher time picking them up.” The

GUESTS & RESOURCES Episode Overview: Join host Ben as he continues Core Web Vitals week with Searchmetrics’ Senior SEO Strategist Kathy Brown and Senior SEO Strategist Karl Kleinschmidt to discuss one of the metrics of Core Web Vitals LCP (Largest Contentful Paint). Together they chat about addressing and making changes to this metric. When it

I see a ton, absolutely a ton, of confusion in the SEO industry around the Google launch of passage based ranking. A reminder, according to Google, passage based ranking launched in the US English results in the afternoon of February 10th PST time. But honestly, I do not see any signs of any update rolling

GUESTS & RESOURCES Episode Overview: Ben continues Core Web Vitals week with Searchmetrics’ Senior SEO Strategist Kathy Brown and Senior SEO Strategist Karl Kleinschmidt to talk about the second Core Web Vital, FID (First Input Delay). They discuss how this metric is measured and how to go about making changes once you have diagnosed it.

Yesterday, Facebook took a bold move and announced it’s banning Australians from sharing and viewing news and all users from sharing from and viewing Australian news pages. But one thing it added was why Google may decide to take a different step. Facebook wrote “the answer is because our platforms have fundamentally different relationships with

GUESTS & RESOURCES Episode Overview: Join host Ben as he continues Core Web Vitals week with Searchmetrics’ Senior SEO Strategist Kathy Brown and Senior SEO Strategist Karl Kleinschmidt to talk about the last Core Web Vital CLS (Cumulative Layout Shift). Together they discuss how to avoid having issues with this metric and what you need to

GUESTS & RESOURCES Episode Overview: Ben concludes Core Web Vitals week with Searchmetrics’ Senior SEO Strategist Kathy Brown and Senior SEO Strategist Karl Kleinschmidt to discuss advanced core web vitals. They chat about the importance of looking at the three core web vitals long-term and scaling it at the enterprise level. Google’s new ranking factor

eCommerce is one of the big winners of the corona pandemic, with US eCommerce sales up 44% in 2020. While Covid-19 raged, many eCommerce sites saw their Google rankings increase. This Searchmetrics analysis reveals which sites saw the biggest growth in US-based Google.com and UK-based Google.co.uk rankings and which strategies will be key to boosting