seo news

Google’s Daniel Waisberg did this outstanding post and illustration, he calls sketches, of how Google would categorize the types or causes of organic traffic drops. The categories include technical issues on the site level, technical issues on the page level, manual actions, algorithmic changes, seasonality and simple reporting bugs. Here are the sketches that show […]

Google Ads is instituting a new three-strikes and your out policy starting in September 2021. Starting in September, Google will issue a warning and then up to three-strikes for violations of Google’s Enabling Dishonest Behavior, Unapproved Substances and Dangerous Products or Services policies. After the third strike, your account can be suspended. Google said this

Did you know that returning a “results not found” type of page can result in Google Search considering that page a soft 404 and thus removing it from the search results? We know Google recently changed how it determines some soft 404 pages, but this tidbit is not new to that change. In both a

Google has dropped showing the AMP label or icon in the mobile search results. I personally cannot trigger it for any of my searches anymore. And no, it does not seem to have been replaced with the page experience label either. Here is a screenshot of a page that normally would have a gray AMP

Google announced a bunch of new map features for Google Maps, one of which is allowing users/searchers to leave more detailed reviews for the restaurants they visit. Google has been testing more detailed reviews for some time but now it is officially live for restaurants. Google wrote “when you leave a review for a restaurant,

Google has announced that is launched a new version of its AdSense code that improves ad performance. I assume that means it performs better with the page experience update and core web vitals metrics. Google wrote that is “recently launched a new version of the AdSense code. The new AdSense code allows AdSense to trigger

Google now officially supports SeekToAction markup for videos on your site, so that you can use the SeekToAction markup to communicate the key moments (timestamps) Google shows for videos in Google Search. Google pre-announced this at Google I/O along with Clip markup but the Seek markup was not yet ready. Google said this is “a

Nevena Ivanova shared a screenshot of her seeing that Google Posts are now working for her hospitality clients. Google Posts work on most Google My Business listings but hotel and hospitality is a different beast. I don’t think it works for all hospitality Google listings yet but it is working for one of hers. She

Google has added yet another filter options to the Google Search Console performance report. This is under the “search appearance” filters that list over a dozen specific search result types or features. You can now see “Math Solvers” which is a newish rich result that help people solve math problems in Google Search. Here is

Google’s John Mueller was asked if a core update can have the people also ask (PAA) results show up more or less often. John said yes, it can, just like it can with rich results and featured snippets. Google has now confirmed what many have seen, that core updates can trigger PAAs to show up