seo news

In November 2022, we surveyed members of the SEO industry to find out how much they charge for SEO services. Here are the top 10 takeaways: 78.2% of SEOs charge monthly retainers for some or all of their services. 54.5% of SEOs only offer one pricing model (i.e., hourly, retainer, or per-project). $501–$1,000 is the

A Googler shared screenshots of the output from the Google internal menu system where it told her that one day she avoids salades and then she must have had some salads to correct that and the next day it say she enjoys salad. I am just amazed Google tracks the food Googlers eat and offers

CNBC reported the other day that Google is working on its own AI chatbot named Apprentice Bard. Apprentice Bard is reportedly built on Google’s AI LaMDA language model stack and while Google is being more cautious with this rollout, Google is working on testing an AI bot in search. CNBC wrote, “As a result of

Google may be crawling the web with a new crawler, a new Googlebot, named GoogleProducer. This useragent is not listed on the official Google crawlers page but maybe it is too new to be listed yet? Hernán Marsili spotted this and asked Google about this on Twitter. He said, “we are seeing a lot of

Microsoft Bing posted a new blog post saying “for XML sitemaps, one of the most critical tags you can include in your sitemap is the “lastmod” tag.” And it will become even more critical as Bing is reworking its crawl scheduling stack to rely more on this lastmod field. Yes, by June, the way Bing

Google has updated the video indexing report within Google Search Console to add impression data and a way to filter the report by your available sitemaps. As a reminder, the video indexing report went fully live in August 2022 after Google started to slowly roll out the video index report within Google Search Console earlier

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Indirect marketing is marketing where you’re not trying to explicitly sell a product or service. Instead, it focuses on activities that generate brand awareness, build relationships with potential customers, and nurture them to eventually buy from you. Indirect marketing relies on the assumption that potential customers will not purchase your product or service immediately, but over time. 

A couple weeks ago, John Mueller went to visit the Google Search Console team, which is based in the Google Tel Aviv office. Daniel Waisberg works out of that office, working closely with the Search Console team. In any event, here are the two biking nearby the office there. No, they are not Google bikes.

Google has posted one of its Google SEO office-hours, this one was posted today, recorded in January, after the Google layoffs news, and one question asked was about keyword density – yep. John Mueller from Google said, “no, Google does not have a notion of optimal keyword density.” This repeats what Google has been saying