Get Your FREE The Beginners Guide to SEO

In a fast-paced, dynamic field such as SEO, it is crucial to stay well-informed. Even seasoned SEO experts understand the need to keep on learning lest they become obsolete. Emerging trends. Algorithmic changes. Technological advancements. These are some of the few things every SEO professional should be watching out for. But if you haven’t been keeping an eye on these for whatever reason, don’t worry. We’ve got your covered.

Download Now

Google Search Algorithms, Passage Indexing, Local & User Interface Changes

Happy Holidays and Christmas to all those celebrating! This week in search I covered Google saying why it won’t reverse the Google December 2020 core update. Google’s John Mueller also said that it can ignore certain parts of your site for assessing quality. Google explains why you may see portions of your site go up and others go down after an algorithm update. Google said passage indexing is not currently live. Google said core updates and BERT are unrelated. Google brought back the request indexing tools after 69 days of it being offline. Google said not all search algorithms are suitable for machine learning. Valentin shared some data on how long Google Discover stories show up. Microsoft Advertising launched a new health status dashboard. Google local panel now show ads for lawyers. Google Guaranteed is offering discounts. Google local is now meshing web results in the local search results panel. Google Search is showing streamed 3D content for cars. Google may be testing the ad label beneath the title, making it harder to see. Google tests square and multicolored buttons or tabs. Google is testing people also search for in a new location. Google also is showing a new popular product review slider. I hope you are all having a wonderful holiday, be safe and here is to an amazing 2021! Oh and if you want to help sponsor those vlogs, go to That was the search news this week at the Search Engine Roundtable.

Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

For the original iTunes version, click here.

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!

Comments are closed.