
There is a heck of a lot going on here with this Google knowledge panel.
This was spotted by Mordy Oberstein who posted screen shots (why not a video this time?) on Twitter. I made a GIF to show how this flows from the search, to the click on “more” and to scrolling through the carousel of other people also search for options:

There is just a lot going on here… I am not sure if this is new but I have never seen it before.
Forum discussion at Twitter.