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search engine marketing (sem) is a digital marketing strategy used to … Google AdWords is actually two networks: Google Search Network and Google Display …

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A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.

Generally, "search engine marketing" refers to paid search marketing, a system where businesses pay Google to show their ads in the search results.

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