GUESTS & RESOURCES Episode Overview: Welcome to the SEO planning week on Voices of Search! This week Advisor to Searchmetrics and SEO Strategist Jordan Koene joins host Benjamin Shapiro to discuss five key areas of SEO planning. Episode three looks setting SMART SEO goals. These are specific, measurable and time-relevant goals built around your

Here is a photo from the Google New York City office of maybe some hallway that turns into this retro design with the I’m feeling lucky sign. I wonder where this is exactly. Anyway, this photo was posted on Instagram. This post is part of our daily Search Photo of the Day column, where we

 GUESTS & RESOURCES Episode Overview: Welcome to the SEO planning week on Voices of Search! This week Advisor to Searchmetrics and SEO Strategist Jordan Koene joins host Benjamin Shapiro to discuss five key areas of SEO planning. The second session covers how to define your initiatives for the year. What are your ambitions for

Did you know that Microsoft Bing lets you share some of the direct answers (or as Google calls it, featured snippets) on social or other means? Well, it is not for most direct answers but for maybe Microsoft based answers it does. It also has this neat animation in the search results as well. You

We are constantly being asked questions about the importance of ranking factors. Google experts have now shed some light on how changes introduced through their updates affect search results. They’ve confirmed that the new page experience factor, which is part of Google’s Core Web Vitals, should only have a minor impact on rankings. Google experts

The question is, can SEOs give their clients timelines for when they can expect improvements on their SEO or ranking issues in Google Search? The answer is, it depends on the issue and how specific the timeline is. Let me share the Twitter thread between Pedro Dias, a former Googler, and John Mueller of Google:

Google’s John Mueller said that Google Search tries “to find the primary language per page.” So when you mix languages, that might cause issues with Google doing that. He added on Twitter “but what you put on different pages is totally up to you.” Here is that tweet: Sure, no problem. We try to find

I found it interesting that the local tracking tool, BrightLocal’s Local RankFlux, showed big ranking fluctuations in the local results at around the same time we saw the ranking spikes for the Google July core update. Just to be clear, Google has said local results are not really impacted by these core updates – more

Google announced a bit after 1pm ET on July 12th that the Google July 2021 core update is “effectively complete.” That means, in Google lingo, that it is done rolling out 12-days after it first started rolling out on July 1, 2021. The announcement was on Twitter: The July 2021 core update rollout is now

This piece was put together by Nichola Stott, manager director of Erudite and friend of Dan Bell, with contributions by Amy McCartney, Sally Edgar and Pete Young. On 1st July 2021 we learned of the passing of Dan Bell, following a serious accident some weeks prior. Many of us in the SEO and wider digital