Microsoft Advertising Launches Target Impression Share Bidding and Much More

Microsoft Advertising this week announced in its August roundup it launched Target impression share bidding, Integral Ad Science (IAS) protection, new automated extensions, labels for account organization and changes to unified accounts. With Target Impression Share bidding strategy, you can let Microsoft Advertising automatically sets your bids. Yay. 🙂 Microsoft said this is good for:

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Google NYC Barn Room

Here is an old photo from the Google New York City office. Sara Ziff who posted it said it is a visiting room but it kind of looks like barn doors (not that I know anything about barns) with comfy chairs and sofas. I found this photo on Instagram. This post is part of our

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Google Says Coming Back In Search After Downtime Is Faster Than Dropping Out In Search

John Mueller of Google said on Reddit the other day that generally speaking he has seen that it is faster for sites to return to the Google search results after experiencing site downtime than it takes for the pages to drop out of the Google search results. John said “in the cases I’ve looked at,

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Remove A Part Of Your Website? Google Will Rank The Site Differently.

Here is one of those classic John Mueller responses, where the Googler said “So, asked differently, if you remove a part of your website, will that website rank differently? Yes, of course it will. It’s a different website afterwards.” Classic. It is one of those more obvious question and answers but sometimes rewording it makes

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No Discover Data In Google Search Console API Because There Is No Query

The Google Search Console Performance report API does not include Google Discover data. We’ve known that for a while. But the question is why? John Mueller of Google said the reason is “partially because there’s no notion of “query”.” In March 2020, John Mueller asked for you, the SEO community, to let him know why

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