Bing Webmaster-Clarity Series #1: What is a heatmap and what does it tell you?
A Heatmap (or heat maps) is a type of data visualization that displays aggregated information in a visually appealing way. User interaction on a website such as clicks/taps, scrolls, mouse movements, etc. create heatmaps. The activity is then scaled (least to most) to give useful data insight. To display the data, heatmaps use a warm-to-cool […]
Bing Webmaster-Clarity Series #1: What is a heatmap and what does it tell you? Read More »









