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 GUESTS & RESOURCES Episode Overview: Jordan Koene, SEO strategist and advisor to Searchmetrics, joins Ben Shapiro to talk about Google’s update on core web vitals today. Jordan and Ben discuss what the latest algorithm changes mean for the future of SEO. You want to find out more about Core Web Vitals? Read our blog […]

Google has confirmed that it did not make changes to its Google My Business reviews policies despite the SEC rule change. Google told Colan Nielsen, “the policies currently applied to Google Reviews do not differ for different business types or categories. We do not have special enforcement, requirements or functionality for financial advisors at the

 GUESTS & RESOURCES Episode Overview: Jordan Koene, SEO strategist and advisor to Searchmetrics, and Ben Shapiro continue their conversation on algorithm news and updates. What changes have occurred since Google rolled out its broad core update? You want to find out more about the Google Summer Core Update? Read our blog post to discover

 GUESTS & RESOURCES Episode Overview: Ben Shapiro and Jordan Koene, SEO strategist and advisor to Searchmetrics continue the conversation about the latest updates in search. Today, Ben and Jordan sit down to have a chat about Google’s attack on spammy verticals to ensure content quality prevails. Do you want to know how Google calculates

Alan Kent, a colleague of Google’s John Mueller, created this explanatory graphic on the topic of a typical day in John Mueller’s life. It depicts John Mueller being asked about how search works and him trying to explain it so that we can understand. The graphic reads John Mueller saying “This problem got too hard

Does Google think less of your website if you link your site to a “lesser” website? I guess the question is similar to if you hang out with a lower class crowd, do your more upper class friends think less of you? With Google, the answer is no. John Mueller of Google posted on Twitter

Google is showing in the local pack for some of the business listings that show their local inventory, if that inventory information was updated today. A label next to the product item would say “updated today.” This was first spotted by Saad AK about a month ago on mobile and then the other day spotted

Google is now showing a carousel to help shoppers find lower cost, cheaper and more affordable (I just said the same thing three times) products. Google displays this in an “affordable picks” carousel that matches more on your keyword phrase with “cheap” added on. Here is one example that I can replicate for [refrigerator]: Saad

Jason Barnard, a man who follows knowledge panels probably closer than anyone else, noticed some examples of Google showing knowledge panels that are empty. To be clear, I cannot replicate any of these examples, but Jason shared some screenshots of this on Twitter. Jason Barnard said he found “another empty knowledge panel.” Here is the

Google’s John Mueller said this week that the search company is still not done moving sites to its mobile-first indexing. This was suppose to be completed March of this year, after moving the deadline from September of last year. In March we reported that Google was going to migrate over the last batch of sites