![TLD Experiment & Authority Building with Publishing and SEO [Podcast]](https://seonews.info/wp-content/uploads/2022/07/TLD-Experiment-Authority-Building-with-Publishing-and-SEO-Podcast.jpeg)
Can a website or a network of sites be classified with few links and several TLDs? What about a brand that has been built over the last few years that is indexed in Google News with a “.news” domain and snippets featured in Google with a separate domain using a “.reviews” TLD?
How can this be done and what can we learn from it as an SEO?
In this episode, Jon Henshaw, SEO at Paramount + and founder of Raven Tools & amp; CoyWolf, joined me to discuss his experience with the construction of his personal publishing project, the Coywolf network.
Included in our discussion are insights into what this means for the future of content publishing and SEO.
It’s a place for me to try things around publishing and to get something to rank. So, I say this, I will say that one of the most interesting things I have observed in the last year with what I have done is the ability to rank really high content without any dissemination or link building. – Jon Henshaw. , 18:47
I always write in a way that is very focused on disambiguation. When I write, I mention an entity that can confirm to Google that this is it -Jon Henshaw, 26:13
At SEJ, we don’t do link building. Our link building tool is our publish button. -Loren Baker, 1:04:29
[00:00] – A little bit of Jon
[06:23] – Is the increase in videos and images in search results relevant?
[10:05] – How Coy Wolf started.
[17:29] – What signs have become stronger in the last year?
[18:50] – An interesting thing that Jon observed in the classification.
[24:16] – Coy Wolf’s other experiments.
[37:30] – A tactic for reputation management.
[56:07] – Seeked visibility for professional news & amp; are magazine sites increasing?
[1:01:42] – Can dot-com quality help?
[1:07:00] – How Jon establishes his hosting.
Resources cited: https://www.coywolf.news/https://coywolf.app/https://coywolf.pro/https://coywolf.reviews/https://coywolf.surf/
I think the latest update to the algorithm probably hit on things that might have to do with how much time people spend on content before actually clicking back on the search result. – Jon Henshaw, 26: 38.