48 Essential Keywords to Block Email Spam in Search & Digital Marketing

email filtering statistics

When you’re in the digital marketing or search industry like I am, your inbox can quickly fill up with unwanted emails that distract from important communications. Fortunately, setting up an effective spam filter with targeted keywords can save you time and frustration. Below are 48 keywords that will make your email management easier by filtering out a large amount of spam. These aren’t the only keywords in my spam filter, but they should significantly help reduce the volume of irrelevant emails.

48 Keywords to Add to Your Spam Filter

  1. hello dear
  2. remote assistance
  3. remote assistance services
  4. blogger outreach
  5. blogger outreach supplier
  6. outreach service
  7. outreach service supplier
  8. outreach service provider
  9. guest post
  10. software development firm
  11. app developer
  12. money request
  13. you’ve got a money request
  14. guest posting service
  15. mobile app development
  16. mobile app developer
  17. high-quality backlinks
  18. outreach specialist
  19. hire developer
  20. business collaboration
  21. seo service
  22. seo provider
  23. seo dashboard
  24. link building service
  25. custom software
  26. mobile application
  27. mobile applications
  28. google’s first page
  29. custom wordpress theme
  30. lead for your business
  31. upgrade, repair or redesign on your site
  32. free website audit
  33. greeting of the day
  34. white label ppc
  35. white label ppc company
  36. wordpress accessibility services
  37. offshore programmers
  38. create mobile app
  39. mobile app creation
  40. android application development
  41. iOS application development
  42. high authority
  43. high-authority
  44. domain authority
  45. domain rating
  46. guest blog
  47. guest blogs
  48. appointment setting service

These keywords cover common terms from unsolicited outreach emails, link-building offers, guest posting services, and various SEO-related services. By blocking these terms, you’ll have a cleaner, more focused inbox.

Quarantine Emails Sent “From Yourself”

Another effective strategy is to quarantine any emails that appear to be sent from your own email address. This is a common trick used by spammers to bypass filters. I have a setting in my spam filter that automatically quarantines such emails, ensuring that I don’t waste time sorting through fake messages.

Block Emails Without DMARC, SPF, and DKIM

One of the best defenses against spam is to automatically filter out emails from domains that don’t have DMARC (Domain-based Message Authentication, Reporting, and Conformance) set up. DMARC is an email authentication protocol designed to detect and prevent email spoofing. When a domain lacks DMARC, it opens the door to phishing attacks and spam.

Here’s why it’s important:

  • DMARC: Ensures that legitimate emails from your domain are properly authenticated before reaching your inbox.
  • SPF (Sender Policy Framework): This protocol verifies that the email being sent is from an authorized mail server for that domain. Without SPF, spammers can forge email headers to appear as if they’re coming from a trusted source.
  • DKIM (DomainKeys Identified Mail): DKIM adds a digital signature to emails, which verifies that the email hasn’t been altered in transit. Without DKIM, your emails are more susceptible to tampering and fraud.

If an email lacks any of these authentication methods, it’s a clear red flag, and automatically filtering them out will help protect your inbox.

Additional Tips for Setting Up an Effective Spam Filter

  • Whitelist trusted contacts: Always make sure to whitelist any important senders to avoid legitimate emails getting caught in the filter.
  • Use automatic quarantine features: If your spam filter, like Spam Hero, has an automatic quarantine feature for suspicious emails, activate it to ensure spam doesn’t even reach your inbox.
  • Regularly update your keywords: Stay on top of evolving spam trends by regularly updating the keywords in your spam filter.

With these strategies, including the 48 keywords and DMARC/SPF/DKIM filtering, you can create an inbox that’s much easier to manage and free from unnecessary distractions. By using Spam Hero, you’re already leveraging a powerful tool to block unwanted communications.