One unavoidable factor of working in the world of search engine optimization (SEO) is the challenge of constant change. Just when you think you’ve got the hang of the latest schools of thought in search marketing, Google rolls out yet another algorithm update and BAM! you’re back to crawling industry forums and blogs, trying to figure out what happened to the digital landscape as you knew it.
In addition to this, user interaction with search is always evolving. New devices can affect the formula for information retrieval, and subsequently how search marketers work to match content to user intent.
We also know that information interests are not static: in February 2022, Google (re)confirmed that approximately 15 percent of searches made every day have never been seen by the search engine before.
It’s all quite a lot to go on. Although many marketers who handle a website’s search presence will seriously tell you, with a slightly strained eye, that it’s one of the things they love most about working in the field.
There is an abundance of great blog and thought leadership content out there that can help you stay on top, however, a quick search for “best SEO blogs” brings up many long lists of resources for search marketers. Ironically, a lot to stay on top of.
Here, we’ve set out to present seven of the best SEO resources, by category, to help keep your learning as efficient as possible.
1. Good for beginners
Brian Dean’s Backlinko blog has long been a favorite among SEO professionals. His writing style is conversational, making it an enjoyable read for anyone looking to improve their website’s search visibility through content creation, as well as backlinking – the latter being a particular favorite topic for the writer.
In January 2022 Dean sold Backlinko to SEO software company SEMRush and, although the blog isn’t as active as it used to be, it’s absolutely worth digging through its archives for great beginner’s guides that still exist today.
Sign up for the newsletter to be the first to know when new content lands and, between installments, you can visit SEMRush to take Dean’s free SEO course, which promises to help you improve your Google rankings, step by step.
2. Good for community
Arguably one of the most famous resources in the SEO world, Moz Blog provides free training content from an ever-evolving range of Moz community “wizards”. The Whiteboard Friday series offers fresh thought leadership videos at the end of each work week, with the sole purpose of keeping SEO professionals at the top of their game.
From learning how to prioritize SEO projects at large companies to understanding how to get Google to trust your content enough to rank it top, expert SEOs are on hand to cover the gamut of search marketing challenges, evergreen and current. There’s usually a new post every couple of days or so, meaning you can expand your knowledge whenever the mood calls for it.
3. Good for SEO news
It’s hard to call out any specific site for SEO news, which kind of explains why so many articles out there require serious scrolling to complete.
Search Engine Land and Search Engine Watch are great choices, but (and you might notice a theme in the naming conventions), it’s Search Engine Journal (SEJ) that earns extra points for its balance of genuine news and more distinctive, evergreen ones. content
Subscribe to the daily newsletter for digestible information from trusted, regular contributors, like Matt G. Southern and Brian Frederick, and check out its webinar page for upcoming weekly broadcasts of SEO topic dissection.
4. Good for thought leadership and UK market intel
Brighton-based Pi Datametrics likes to do things a little differently, and its blog is no exception. Filled to the brim with practical marketing guides, trending product search news and thought leadership videos – check out this piece from lead product evangelist Jon Earnshaw exploring the value of the controversial ‘zero-click search engine results page’ – Pi’s expert bloggers will keep you covered. included, and often entertained at the same time.
In addition to the blog, the Marketing Leaders page hosts a set of free reports that present leaderboards, by category, for the websites with the largest share of voice on Google UK. Filter by business quarter, country or category to discover market insights, as well as tips and tricks used by the biggest brands in the UK to dominate their respective search spaces. You can even subscribe to future reports to stay on top of the trends yourself.
5. Good for information straight from the horse’s mouth
Love it or hate it, if you work in SEO, marketing or have a business with any kind of presence online, you can’t really ignore the behemoth that is Google. With just over 92 percent of search engine market share in the UK (98 percent when it comes to mobile search specifically), making sure your store is seen on this seismic platform is just common sense.
The Google Search Central Blog is the place to go for official, if sometimes ambiguous, news about the latest core algorithm updates (it likes to tell us it changed the rules of Search, but encourages a cruel Saw-esque game at the same time guessing. ). However, it is best to read it there first, before considering interpretations across other blogs. In addition to algorithm scares, you can read the latest features deployed across the search engine results pages (SERPs), as well as general best practice guides.
6. Good for practical takeaways
There is a blog section on the SEO Notebook website, however, the absolute gold comes with a subscription to the weekly newsletter.
Founded by Steve Toth, former SEO strategy leader at FreshBooks, SEO Notebook aims to cut through the noise and deliver actionable insights to its readers.
Each episode features “knowledge bombs” drawn from Toth’s bank of personal notes, with details that many agree are not easily found elsewhere. Especially useful for time-poor freelancers, the content is sharp and to the point in explaining the new techniques that search marketers should adopt. As a bonus, when you subscribe, you get a useful (free) spreadsheet. Are you hungry for a backlink planner? You now know where to go.
7. Good for WordPress users
Those involved with WordPress sites will likely be familiar with the Yoast plugin, a program that can be added to the off-the-shelf WordPress system to dramatically improve its SEO capabilities. Loved for its range of intuitive features, such as built-in content analysis, the folks behind the Yoast plugin certainly know their stuff – making blogging an obvious go-to for its users.
While the blog has helpful content for getting the most out of Yoast WordPress integration, it’s the comprehensive yet easy-to-digest SEO guides that make the Yoast SEO blog more than a glorified how-to manual. From tips and tricks for beginners to in-depth technical tutorials, covering everything from website structure to robot txt, this blog is a worthy bookmark for SEO enthusiasts.
By 2022, expect SEO rankings to be more competitive with providing high-quality content that is helpful to internet users. Content that only tries to fish its audience by linking to an unnecessary source will not be effective as it is today.
Can I learn SEO in 2 months?
It takes 1-3 months to learn SEO at a basic level and as long as 6-18 months to learn SEO at an advanced level. How much time it takes to learn SEO depends on the number of hours per day you can study search engine optimization.
Is SEO hard to learn? SEO is not necessarily difficult to learn, but it does take time, effort and persistence. If you’re just starting out and don’t know anything about search engines and how they work, you can expect to feel a little overwhelmed at first, especially if you’re trying to learn SEO on your own. However, it is important to keep trying.
How long does it take to learn SEO?
If you can learn SEO for a few hours every day, then you can master the basics of SEO within 4-8 weeks and get your first SEO job in 3-6 months. If you can learn SEO full time then you can master the basics even within 1-2 weeks.
Can I learn SEO in 3 months?
Experts say it usually takes one to three months to learn the basics of SEO and a year or more to master the practice fully. The length of time it takes to learn the basics of SEO depends on several factors.
Can I learn SEO in a month?
Although it’s a career-long journey, you can indeed learn SEO in about a month – enough to make an impact on your website and thus your business as a whole.
Can SEO be self taught?
It is a fact to learn that all education is self-education. Although others can facilitate learning, no one can teach you anything–they can only inspire you to teach yourself. That means if you want to learn search engine optimization (SEO), you’ll have to take matters into your own hands.
Is SEO hard to learn?
SEO is not that hard to learn, but it can be confusing and overwhelming to get started. Learning SEO means learning about a long list of individual digital marketing strategies, which can feel a bit like adding new weapons to your arsenal as you learn how to use them.
How can I practice SEO at home?
6 Steps to Learn SEO for Free â Learn SEO at Home
- Understand the purpose of SEO. …
- Master keyword research. …
- Know the difference between on-page and off-page SEO. …
- Learn to identify UX signals. …
- Embrace SEO-friendly content creation. …
- Start a link.
Can I learn SEO in month?
Although it’s a career-long journey, you can indeed learn SEO in about a month – enough to make an impact on your website and thus your business as a whole.
Is SEO difficult to learn?
SEO is not that hard to learn, but it can be confusing and overwhelming to get started. Learning SEO means learning about a long list of individual digital marketing strategies, which can feel a bit like adding new weapons to your arsenal as you learn how to use them.
Does SEO need to be done monthly?
SEO is an ongoing process that must be continuously monitored and tweaked to be effective. Search engine algorithms are constantly changing, so you need to regularly adjust your SEO strategies to keep up. If you don’t do SEO every month, your competitors will outrank you in the search engine results pages (SERPs).
What is the minimum salary of SEO?
Average starting Salary for SEO in India is around ₹ 1.0 Lakhs per year (₹ 8.3k per month). 1 year of minimum experience is required to be an SEO. What is the highest salary for SEO in India? Highest salary an SEO can earn is ₹ 11.2 Lakhs per year (₹ 93.3k per month).
How Much Money Can an SEO Specialist Make? According to Edoxi’s salary trend report, which forecasts job salaries in digital marketing over the next year, US, entry-level SEO specialists can expect a starting SEO salary of $35K, mid-career SEO specialists are likely to earn closer to $47K. , and experienced SEO specialists will earn an average of $65K in …
Is SEO an easy job?
You will have to be willing to learn new things I have been working in the SEO field for over 20 years and I can testify that it takes a lot of hard work and dedication to achieve results. There is no doubt that SEO experts are still in demand.
Is SEO a fun job?
It is the broadest field of marketing. As a result, there is so much to learn and discover that a career in SEO is both challenging and rewarding, exciting and interesting.
Is it hard to get a job in SEO?
Is it hard to break into SEO experience? No, it isn’t. It is very easy to enter the SEO field. There is a wide range of career options to choose from and several affordable vocational training courses to get you started.
Is SEO job stressful?
Any job can be stressful based on the type of activity required by your company. It’s the same with SEO related jobs. However, it is not as stressful as IT or other software-related jobs.
Is SEO a fun job?
It is the broadest field of marketing. As a result, there is so much to learn and discover that a career in SEO is both challenging and rewarding, exciting and interesting.
Is SEO a good career choice?
‘ Yes. SEO is a good career choice as it is among the most sought after careers in the field of Digital Marketing. There are several organizations around the world, hiring SEO professionals to generate better content and therefore produce more business leads.
How much SEO gets paid?
On average, an SEO Specialist earns $49,000 per year, with the average salaries of SEO Managers sitting significantly higher, around $63,000. At the high end are SEO Directors, who typically earn between $70,000 and $120,000, and SEO Team Managers and Campaign Managers, in the $50,000 to $100,000 range.
Is SEO is a good career?
‘ Yes. SEO is a good career choice as it is among the most sought after careers in the field of Digital Marketing. There are several organizations around the world, hiring SEO professionals to generate better content and therefore produce more business leads.
Can you make good money in SEO?
The simple answer is that SEO can be a great way to make a decent living, and as long as you have the skills to scale an SEO practice, the sky is the limit. Nowadays, there are many ways to make money online: from building an e-commerce website to creating a blog to promote products and services.
What’s the most searched thing on Google 2022?
The winner of the most popular keyword is Facebook, with more than 1,102,800,000 searches per month. This is closely followed by YouTube, Amazon, and the weather, or "weather" in short.
What is the most searched on Google 2022 April?
What is the #1 searched thing on Google?
| # | Keyword | Search volume |
|---|---|---|
| 1 | 144,000,000 | |
| 2 | youtube | 143,000,000 |
| 3 | amazon | 119,000,000 |
| 4 | weather | 95,300,000 |
What is the most searched thing on Google 2022?
The winner of the most popular keyword is Facebook, with more than 1,102,800,000 searches per month. This is closely followed by YouTube, Amazon, and the weather, or “weather” for short.
Are longer blogs better for SEO?
Long-form content dramatically improves SEO Therefore, writing a 300-word blog post is highly unlikely to uncover a topic big enough to rank. To improve your blog SEO performance, stick to longer-form content that can demonstrate value and authority.
Are longer blog posts better for SEO? That’s a big reason why long-form content ranks better in organic search than short content. According to a 2021 HubSpot study, the ideal blog post length for SEO should be 2,100-2,400 words. That’s much longer than the 200- or 500-word blog posts that most writers or webmasters think are ideal.
What is the best blog length?
Although the length of your blog post can vary depending on your topic and audience, it’s often best to aim for around 1,500 to 2,000 words for articles or posts. Longer pieces seem to do better when it comes to ranking on SERPs.
How long should your blog be for SEO?
For SEO, the ideal blog post length should be 2,100-2,400 words, according to HubSpot data. We averaged the length of our 50 most read blog posts in 2019, which yielded an average word count of 2,330. Individual blog post lengths ranged from 333 to 5,581 words, with a median length of 2,164 words.
How long should blog posts be for SEO 2022?
Content with more than 1,000 words does better on average in terms of ranking in searches for very important keywords. A good benchmark is to write content that is around 1,000 to 1,500 words. At a minimum, blog posts should be at least 300 words long, so they don’t get labeled as “thin content.”
Is 500 words enough for SEO?
There is no general best word count for SEO. However, we recommend aiming for at least 1,000 words for standard blog posts, 2,000 for long-form content, and 300-500 for news or product pages.
How long should blog posts be for SEO 2022?
Content with more than 1,000 words does better on average in terms of ranking in searches for very important keywords. A good benchmark is to write content that is around 1,000 to 1,500 words. At a minimum, blog posts should be at least 300 words long, so they don’t get labeled as “thin content.”
Are blogs good for SEO?
Does blogging help with SEO? Blogging helps boost SEO quality by positioning your website as an important answer to your customers’ questions. Blog posts that use a variety of on-page SEO tactics can give you more chances to rank in search engines and make your website more attractive to visitors.
How many blog posts are good for SEO? Publish permanently after launch; one study found that having at least 24 blog posts can increase traffic to your blog by 30%, and having more than 50 posts can lead to a 77% increase in traffic. In general, longer posts are better… both for search engine optimization (SEO) purposes and for your visitors.
Do blogs Help SEO 2022?
Google searchers want content with the latest information. Blog posts that have the current year in their title will get more clicks than those that don’t; using square brackets increased the click-through rate by 38 percent. An example would be: ’25 Email Marketing Tips for Bloggers [2022]’.
How long should a blog post be for SEO in 2022?
After extensive industry research and analyzing our own results from the Wix Blog, we found that the ideal length of blog posts is between 1,500 – 2,500 words, with a sweet spot right at 2,450.
Is SEO worth it in 2022?
Yes, SEO is worth it—in 2022, in the future, in the past, and always. As long as websites and search engines have existed, SEO has been necessary. SEO in 10 years will likely be very different than SEO today, but you will always need to make sure your website is sending search engines the right signals to get you found.
How long do blogs need to be for SEO?
For SEO, the ideal blog post length should be 2,100-2,400 words, according to HubSpot data. We averaged the length of our 50 most read blog posts in 2019, which yielded an average word count of 2,330. Individual blog post lengths ranged from 333 to 5,581 words, with a median length of 2,164 words.
Is 1000 words enough for SEO?
You have a higher chance of ranking on Google if you write long, high-quality blog posts of 1000 words or more. We have also experienced this ourselves; we’ve written a number of articles that are over 2500 words – our Shopify SEO ultimate guide has almost reached 9000!
How long should blog posts be for SEO 2022?
Content with more than 1,000 words does better on average in terms of ranking in searches for very important keywords. A good benchmark is to write content that is around 1,000 to 1,500 words. At a minimum, blog posts should be at least 300 words long, so they don’t get labeled as “thin content.”
